Google Tests Shaded Blue Gradient Site Name & Favicon

Apr 22, 2025 - 7:41 am 0 by
Filed Under Google

Google Logo Blue Gradient

About a year ago, we covered numerous tests with shaded site name and favicon sections of the snippet. Google continues to test this, but we're now seeing a blue gradient version of the style.

Brodie Clark spotted this and posted about it on X and on his SERP notes page. Brodie wrote:

Google is now running a test where the top ranking result on mobile is made more prominent in Search by having blue shading. The blue shade for the top result displays across the section for the favicon, site name and URL

Here is his screenshot:

Google Shaded Blue Gradient Snippet

I am not sure I like this but it can work...

Forum discussion at X.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
- YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Google

Google Search Tests Audio Overview

Jun 16, 2025 - 7:51 am
Google Ads

Google Merchant Center Updates Some User Interface Elements

Jun 16, 2025 - 7:41 am
Bing Search

Bing Tests Dropping Microsoft Name From Bing Search Box

Jun 16, 2025 - 7:31 am
Google Ads

Google Ads Tests New Charts Interface For Campaigns

Jun 16, 2025 - 7:21 am
Web Analytics

ChatGPT Updates To Improve Tracking In Analytics With More UTM Parameters

Jun 16, 2025 - 7:11 am
Other Search Engines

OpenAI Improves ChatGPT Search Quality

Jun 16, 2025 - 7:05 am
Previous Story: Google Local Panel Tests Get There & From Your Location