ANALYSIS: Activision Blizzard’s $5.9 billion purchase of Candy Crush Saga maker King Digital Entertainment will alter the gaming industry in the years ahead. The giant company’s acquisition of King is the biggest merger in gaming since the combination of Activision and Blizzard in a nearly $19 billion deal in 2007, and it cements the new publisher as one […]...
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Activision’s $5.9B King deal will rewrite the gaming landscape
venturebeat.com
