Adobe announced today that it was acquiring Magento for $1.68 billion. The purchase gives Adobe a missing Ecommerce platform piece that works in B2B and B2C contexts and should fit nicely in the company’s Experience Cloud. It should also help Adobe compete with Salesforce, which offers its own marketing, sales and service offerings in the […]...
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Adobe to acquire Magento for $1.68B
techcrunch.com