Adobe’s marketing content testing tools get new mobile and predictive analytics chops

18:00 26.10.2015
Adobe today announced enhancements to its Adobe Target content testing and personalization platform that give it new predictive analytics and automation chops. Adobe Target is one part of the Adobe Marketing Cloud. Adobe Target also gets some features that help marketers target messages on more types of devices (think Internet of Things), as well as to devices that are offline. Adobe said […]...
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