Marketers love slicing and dicing by region: APAC, NorAm, LatAm, MENA, ANZ, etc. But what if the best way to slice is no longer by geography, but by age? Marketers may need to geo-locate for one-off campaigns, but as technology adoption influences our daily routines, forward-thinking entrepreneurs and investors can look to how generations across geographies are more similar than different… Read More...