The U.S. Federal Trade Commission has approved a final consent order in its first-ever enforcement action over a case involving “review hijacking,” or when a marketer steals consumer reviews of another product to boost the sales of its own. In this case, the FTC has ordered supplements retailer The Bountiful Company, the maker of Nature’s […]
FTC orders supplement maker to pay $600K in first case involving hijacked Amazon reviews by Sarah Perez originally published on TechCrunch...