GamesBeat 2015 addresses how to play the branding game right

There’s been a mad rush into brands in the past year, thanks in no small part to the success of celebrity-branded Kim Kardashian: Hollywood, the mobile game from Glu. Niccolo De Masi, the chief executive of Glu, will talk about that in a fireside chat at GamesBeat 2015. On top of that, we’ll have a […]...