How to play the long game to bring your idea to life

Not long ago, Chris Healy and Lindsay Barto were driving back from a client meeting. It went well, but they couldn't help asking themselves, "What's our thing?" Lindsay and Chris run a creative agency, Round Two Creative Group . They make websites, set up email systems, create original content, build sales funnels, and more. But what was their silver bullet? What differentiated them from everyone else? As they drove back to San Diego,...