Jonny rants his sinuses clear about social media strategy

22:57 29.10.2015
What happens when we become so focused on new social media tactics that we lose sight of our goals? We all have a finite amount of time and energy. Every moment that we spend on social media is a moment that we aren't spending producing our shows. Should we be spending all of our time on our shows or are we better off using Pareto's 80/20 Principle, which states that 20 percent of our efforts gives us 80 percent of our results? Of course, it depends....
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