Launching a new product? these 5 tips will get you the testimonials you need

16:18 29.06.2015
Take a moment to try this thought experiment ' At what point in your life did you look at your birth certificate to confirm that you were indeed born on the day that your parents said you were born? For most people, the answer is never. You simply took your parents' word. Because you trusted them. Your parents hopefully did a lot of things to help build that trust " like feed and clothe you, teach you lessons, play with you, and protect you....