New Cannes Lions award puts martech in the limelight

VB INSIGHT: The annual Cannes Lions festival is the destination for honoring creativity in marketing for brands, agencies, and celebrities. This year, it looks like the so-called design elite will be inviting their geekier counterparts to the party. The festival announced a new Digital Craft Lions award, which celebrates tech over visual design. Judging criteria will be digital execution […]...