OpenAI Drops UTM Parameters From ChatGPT Results (GPT-6)

14:05 14.10.2026
OpenAI seems to have removed or replaced the UTM parameters it placed on links within the ChatGPT results. This makes it harder to know if a click came from ChatGPT versus some other platform. This seems to have started with the release of GPT''6, which was a week ago....
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