Pandora introduces capabilities for shorter, more personalized ads

01:18 29.08.2018
Pandora announced three new capabilities for advertisers today — the ability to dynamically assemble different audio ads for different listeners, the ability to sequentially target ads so that they fit together into a larger strategy, and shorter ad formats that range from four to 10 seconds in length. Claire Fanning, Pandora’s vice president of ad […]...
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