Pinterest has begun alpha testing a new advertising product that allows brands to reach consumers from a more prominent position within the company’s mobile app. With the “Premiere Spotlight” ad, as the new format is currently being called, advertisers will gain access to a premium placement for 24 hours on the Pinterest app’s search page. […]
Pinterest is testing a new premium video ad format on its app’s search tab by Sarah Perez originally published on TechCrunch...