Players who buy once are six times more likely to buy again in mobile games

17:00 15.02.2016
Mobile gamers who make one purchase are six times more likely to make another one, according to analytics and in-app purchase company Soomla. That’s why it’s so important for game companies to entice players to make purchases, even if they are small ones. Soomla’s Q1 2016 Mobile Gaming Insights report is particularly interesting since only […]...
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