GUEST: Emojis have been around since the late ‘90s, but their surge in popularity among users is fairly recent, and brands are taking notice. In fact, some companies have even developed their own emojis, often cleverly integrating these brand-made symbols into marketing stunts and ad campaigns on social media. While emojis may have hit their stride […]...
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The 8 best brand uses of emojis so far
venturebeat.com
