Epsilon and Lithium/Klout get together so social can help target email

15:00 11.08.2015
EXCLUSIVE: Epsilon is now flavoring its email marketing with insights from social media, thanks to a new partnership with social experience provider Lithium/Klout, announced today. Under the arrangement, marketing tech provider Epsilon will feed Klout the Twitter handles of customers on its clients’ email lists, so their social posts can be matched up to the email addresses. […]...
Теги: twitter
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