Facebook’s latest trick to earn more revenue without drowning the News Feed is to serve ads to the 1 billion users of its Groups feature. After people reported seeing notices that “We’re testing ads in Groups”, TechCrunch inquired and Facebook confirmed that mobile and desktop versions of Groups in Australia, Canada, Ireland, and New Zealand are part of the trial.… Read More...
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Facebook tests ads in Groups, its next potential cash cow
techcrunch.com