Amidst Facebook’s biggest branding crisis, It’s just hired a veteran CMO formerly of Pepsi and Visa to boost the social network’s external image and cross-promote features inside its apps. Antonio Lucio today announced he’ll be leaving his role as HP’s CMO after three years to take that post at Facebook starting September 4th. He’s replacing […]...
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Facebook poaches new CMO Antonio Lucio from HP
techcrunch.com