Facebook’s controversial user-data change sparks debate about attribution: Learn more at MobileBeat

22:22 09.07.2015
Facebook decision’s to stop sending advertisers device-level information about customers who click on ads promoting app installs, scheduled for Nov. 4, is likely to spark significant conversations among advertisers about how to respond. The Facebook move, as VentureBeat first reported this morning, is significant because this device-level “attribution” information is considered critical information for big marketers of apps, […]...
Теги: Facebook
  2,719