Свежие новости и отзывы о Google

Posted by bridget.randolphPart 1: An overview of structured data for SEOSEOs have been talking about structured data for a few years now — ever since Google, Bing, Yahoo! and Yandex got together in 2011 to create a standardized list of attributes and entities which they all agreed to support, and which became known as Schema.org. However, there's still a lot of confusion around what structured data is, what it’s for, and how and when to implement structured data for SEO purposes. In fact, a survey carried o... →

Google today launched a new certification program for mobile web developers. As the name implies, the Mobile Web Specialist Certification is meant to help developers show off their mobile web development skills, no matter how they learned them. The program joins Google’s existing certification programs for Android developers, cloud architects and data engineers. Taking the open book… Read More... →

Google has changed up the camera tech used in its roving fleet of Street View vehicles – the cars you sometimes see driving around with a spherical contraption atop their roofs. Wired reports that Google Street View cameras are getting an upgrade for the first time in eight years, which will mean clearer images in the consumer-facing Street View product, as well as better color… Read More... →

I use a Hobonichi Techo Weeks as a daily planner. Like John found when reviewing planners, it’s the perfect size and has just enough space for my to-do list, appointments and a bit of journaling. But it doesn’t sync to my Google Calendar like Moleskine’s upcoming planner. I mean, my planner is just normal paper. The Moleskine version is a combination of a Livescribe pen… Read More... →

Google впервые выпустит в России смартфон из линейки недорогих устройств Android One, сообщила компания. Таким телефоном станет Xiaomi Mi A1 с двойной камерой.... →

This month was a pretty quiet month in terms of major things, mostly because it was the summer. But we did see some algorithm movement...... →

Google’s core search service has been blocked in China for over seven years, but that isn’t stopping the internet giant from snapping up artificial intelligence and machine learning talent from the country. AI is tipped to become pivotal to the future of tech, with high-profile figures such as former Google China lead Kaifu Lee betting big on its potential to… Read More... →

Google добавил в результаты поиска по отелям на мобильных устройствах новую карусель, с помощью которой можно выбрать подходящий тип номера в определённой гостинице. Нововведение заметили англоязычные пользователи. Карусель содержит несколько карточек, каждая из которых предназначена для отдельной категории номеров (например, люкс, полулюкс, стандарт). Карточка включает фотографию, цену, а также информацию о том, на какое количество […]... →

Gary Illyes from Google was asked about why he didn't mention links in his desktop to mobile comparison tool post. He said that is because it is "close to impossible for you to check which links are actually deemed critical...... →

I cannot believe I am writing this but Gizmodo published a story last week named Yes, Google Uses Its Power to Quash Ideas It Doesnât Likeâ"I Know Because It Happened to Me. The story was mostly about how Google uses their power to bully reporters...... →

Несмотря на то, что товарные кампании Google довольно жестко регламентируются, они действительно являются эффективным инструментом маркетинга.... →

Google Hotel search results now show a carousel slider for picking the type of room within a specific hotel. I searched for [trump hotels] (why not) and selected the one in NYC and it came up with a carousel for selecting the room type with the price and type of room by booking web...... →

Джон Леннон, Алан Тьюринг, Луи Брайль и многие другие – в нашей подборке... →

Today on the Google home page is a special Google logo, Doodle, for the Russian baritone singer Eduard Anatolyevich Khil. He was born today, 83 years ago on September 4, 1934 and died on June 4...... →

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Google убрал из документации для разработчиков всю информацию по данному типу разметки... →

Xiaomi’s newest flagship smartphone will launch the day before the next iPhone, but Chinese firm has offered another new arrival before that date — and it marks a departure from the usual. That’s because Xiaomi has unveiled its first device running Google’s Android One software, and it’s called the Mi A1. The device was launched at a press event in India today… Read More... →

Программа мероприятия: 12:00 — Алексей Волков — 24 шага к удвоению конверсии в контексте или зачем нужны регулярные работы в контексте. A/B тесты текста, форматов, креативов, ключевого сообщения. Есть много вариантов ретаргетинга. Расширенные возможности: look a like, аудитории, точный геотаргетинг, мультилендинги. Не ориентируйтесь на среднюю температуру по палате, ищите источники роста. 13:00 — Евгений Смирнов — Зарубежное SEO: начало. Как устроен SEO-бизнес в США. Инструменты для Keyword Research. Осно... →

В преддверье запуска mobile-first индекса сотрудник Google Гэри Илш предложил разработчикам SEO-инструментов создать сервис для сравнения оптимизированной под мобильные устройства и десктопной версии сайта. По мнению Илша, этот инструмент должен анализировать обе версии ресурса и выявлять несовпадения. В частности, должны оцениваться отличия в следующих областях: Критически важный контент Метаданные, такие как hreflang Изображения и видео […]... →

Некоторые пользователи заметили подтверждение у себя в выдаче... →