Свежие новости и отзывы о Google

Facebook представил решение для разработчиков, которое позволит создавать и публиковать контент в трёх форматах одновременно: Instant Articles, Google AMP и Apple News. Речь идёт о добавлении поддержки конкурирующих платформ в SDK «мгновенных статей». Поддержку для Google AMP компания уже реализовала. Для Apple News она будет запущена в ближайшие недели. Обновлённый комплект средств разработки содержит расширение, которое […]... →

Posted by randfishInternal links are one of those essential SEO items you have to get right to avoid getting them really wrong. Rand shares 18 tips to help inform your strategy, going into detail about their attributes, internal vs. external links, ideal link structures, and much, much more in this edition of Whiteboard Friday. Click on the whiteboard image above to open a high-resolution version in a new tab! Video TranscriptionHowdy, Moz fans, and welcome to another edition of Whiteboard Friday. This week... →

Компания Facebook представила решение для разработчиков, которое позволит издателям упростить публикацию материалов в сервисе Instant Articles, AMP от Google и Apple News. Об этом пишет TechCrunch.... →

Google’s News Lab launched a new tool for making basic data GIFs today. While the Data GIF Maker is mostly geared toward journalists, anybody can use it to make some half-way interesting visuals based on all kinds of data. But don’t get too excited yet. Not only does it take a bit of manual work to make these GIFs, the tool isn’t especially flexible either. This… Read More... →

One of the problems publishers face today in making their content more readable on mobile devices is that there are multiple, competing formats available for this purpose. Facebook has Instant Articles, Google is spearheading the AMP (Accelerated Mobile Pages) project, and the Apple News Format optimizes content for iOS devices. Facebook is today taking a crack at a solution to this problem… Read More... →

Atlantic.Net, the Florida-based hosting provider, today announced that its users can now use Windows Server Containers on its platform to bring their existing Windows workloads into the cloud. While many of the larger cloud providers like AWS and Google also offer support for Windows containers on their virtual machines and dedicated container platforms, Atlantic.Net’s more direct… Read More... →

SEOs for almost a decade have been using the term "over optimization" for one reason why a site might start to not do well in the Google search results. Some call it the over optimization penalty. Well...... →

There are many ways to control how Google crawls your web site but one of them is not the noindex tag. Google will still crawl your web site and web pages with the noindex tag on them. It needs to, in order to know what not to index. You can use robots...... →

Google announced they will be launching the new AdWords interface by the end of the year to all advertisers. In March of 2016...... →

Google is now testing displaying hotel price labels directly in the map view for your local searches on mobile. This was first spotted by our man Sergey Alakov who shared it on Twitter. Normally, the map just shows icons and pins of where the hotels are located...... →

Google's people also search for feature is testing a new design on mobile. It looks like a carousel above the top stories AMP carousel. Mitchell Haw from Ignite Visibility shared a screen shot with me on @johnelincoln Twitter account...... →

Теперь отзывы со сторонних площадок могут демонстрироваться в виде карусели... →

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Complex indoor environments such as airports and shopping malls can be a nightmare to find your way around. And while Google is eyeing smartphones with 3D sensors as one potential fix for places GPS won’t accurately reach, another approach is to kit out an interior with lots of Bluetooth beacons — giving smartphone users located-locked pings to fix onto to know where they are. Read More... →

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Среди них – Google Атрибуция, мобильные инновации и тарргетинг по интересам для поиска... →

Результаты исследования от агентства Stone Temple Consulting... →

Агентство Stone Temple Consulting поделилось результатами нового исследования, посвящённого блокам с ответами (featured snippets) в поисковой выдаче Google. Исследование проводилось на основе 1,4 млн поисковых запросов. Результаты анализа показали, что по 30% из них Google возвращал блоки с ответами. Всего был показан 601 готовый ответ. При этом 524 (89,9%) из них совпадали с обычным сниппетом, связанным с […]... →

Google’s AlphaGo AI has once again made the case that machines are now smarter than man — when it comes to games of strategy, at least. AlphaGo made its name last year when it defeated high-profile Go player Lee Sedol 4-1, but now it has beaten the world’s best player of Go, the hugely complex ancient strategy game. Today, it won against Go world champion Ke Jie to… Read More... →

Google запускает новое оформление отзывов для отелей. Об этом сообщает Search Engine Land. Среди основных изменений значатся следующие: Отзывы со сторонних сервисов могут показываться в виде карусели (для отдельных отелей). Все отзывы сгруппированы по типу поездки (одиночная, семейная, парная, командировка) и по категориям (номера, расположение, удобства). В раздел с отзывами добавлены картинки, изображающие тип поездки. Все […]... →