Свежие новости и отзывы о Google

SoftBank Group сообщила, что ее убытки от инвестиций в технологический сектор составили $1,3 млрд. Эти инвестиции были частью стратегии компании по диверсификации портфеля после того, как на счетах банковской группы скопилось слишком много наличных средств. В результате было принято решение вложить часть из них в акции big tech компаний. По состоянию на конец сентября у SoftBank было около $16,8 млрд в акциях Amazon, Google и Facebook.  ... →

Список впервые возглавил французский автопроизводитель Renault, а самой быстрорастущей иностранной компанией в России стала Google.... →

Posted by rootandbranchEditor’s note: This blog is from the perspective of five University of Pittsburgh students — Kirsten, Steve, Darcie, Erin, and Sara — who completed a class this summer called "Digital Marketing Search Fundamentals", taught by Zack Duncan of Root and Branch. Introduction Our digital marketing class this summer did not give us credits that count towards graduation (in fact, some of us graduated in Spring 2020), nor did it give us a grade. Instead, we learned about paid search and organ... →

I start off this week's video recap with the monthly Google Webmaster Report...... →

What happens if you have two different canonical URLs listed on the same page, you know where they point to different URLs. John Mueller from Google said that leads to the canonical information being undefined. So Google will use other signals to determine the canonical URL, if needed.... →

A webmaster or SEO said on a site he works with, about "18,000 urls were suddenly deindexed" by Google "in a few days." And John Mueller from Google said on Twitter "things always come & go over time, so just hearing about 18k URLs dropping out doesn't seem that surprising to me."... →

I am not sure when this happened but it seems Google is now treating banks differently in the local results. The local pack would normally show reviews for banks, but now the reviews are missing. You can see them when you click into the detail listing but you do not see them on the local listing pack.... →

... →

Теперь компании могут продвигать свой бренд не только на картах, но и на Яндекс.Маркет и Авито, а также в Google Play и App Store.... →

Posted by Cyrus-ShepardAre you using internal links to their full potential? Probably not. Luckily, Cyrus is here with five tips to help you boost your internal linking strategy — and your site performance — in this brand new Whiteboard Friday. Resources for further reading: • Should SEOs Care About Internal Links?• Internal Linking Best Practices Click on the whiteboard image above to open a high resolution version in a new tab! Video Transcription Howdy, Moz fans! Welcome to another edition of Whiteboard ... →

Google and Walmart have a new challenge ahead of them as they race to expand the reach of their payments apps in India: They won’t be permitted to grow beyond a limit. National Payments Corporation of India (NPCI), the body that operates the widely popular UPI payments infrastructure, said Thursday evening that it will enforce […]... →

Google рассказал, почему иногда ранжирует главную страницу вместо оптимизированной по ключевым запросам... →

Google позволил рекламодателям в интерфейсе Google Ads привязывать аккаунт к инструменту Ads Data Hub... →

Новые иконки «Календаря», Meet, Gmail и других продуктов понравились не всем. Но их можно заменить, если немного повозиться. 9to5Google объясняет, как это сделать.В начале октября компания перезапустила бизнес-пакет G Suite: его переименовали в Google Workspace, для приложений разработали новый интерфейс, а иконки отдельных продуктов перерисовали в фирменных цветах бренда. Пользователи начали жаловаться, что иконки потеряли уникальность и стали похожи друг на друга.about that new gmail logo... https://t.co/... →

Over the past few days there has been chatter within the SEO industry about a possible Google Search ranking algorithm update. It may have started around November 3rd and continued through November 4th and today, November 5th. Google has not confirmed anything but between the SEO chatter and the tracking tools - there may have been a disturbance in the force.... →

Valerie Stimac, a travel blogger, complained on Twitter that while her site's content is ranking better than ever in Google Search, the traffic numbers from Google Search are down. She wrote "this is a classic case of Google's erosion of organic traffic: position is UP in the current period over last year, but CTR is down, impressions are down almost 50%, and clicks are down 70%!"... →

Google said that when it publishes content on its sites, like the developer documents (or maybe even blog), it requires a code push for it to deploy on the site. That does not surprise me at all that Google does not use a CMS platform for this part.... →

John Mueller from Google was asked why does Google sometimes rank a home page for a specific keyword phrase when there is a deeper page in the site that answers that query better. The home page is more generic and covers a wider topic but there is a more specific page to better answer the query off the home page.... →

Google has documented that on October 28, 2020 it has, in some cases, misclassified some Google Discover data as video in the Performance report after it has been fixed. This may result in "a drop in your Discover report's video appearance statistics," Google said.... →

Как Google определяет дубли и выбирает канонические страницы... →