Свежие новости и отзывы о Google

In 2015, Apple first revealed information about AppleBot, its search engine crawler. Then a few months ago, Apple updated its information around web search to list its web ranking factors. Jon Henshaw last week published a very comprehensive blog post on Apple's behind the scenes efforts in launching a search engine to compete with Google.... →

We know Google has said numerous times that word count is not a ranking factor, nor is it indicative of quality. We know Google said short content can rank just fine. But Google has to answer this question often enough. John did that this morning in numerous tweets that I wanted to share with you.... →

Here is yet another Google related search user interface that Google is testing. We've seen several so far, so I will list them all below again, but this new one is where Google is just shading in the magnifying glass icon and not the query with it.... →

Что ждет рекламную индустрию, когда Google откажется от 3rd-party cookies... →

If you search for [is Google down], Google will show you an answer, like it does often with other answer based queries, to tell you "no." I guess if Google is able to give you an answer here, by definition Google is not down.... →

Google's John Mueller clarified how SEOs should think about Google's index and links on the web. He said on Twitter "we index pages, we don't index links. Links are between pages." That means, Google will index a page, that page may have links on it, and if Google sees the link, it knows there is a link but it indexes the page, not the link.... →

Календарь SEOnews: Вебинар «Быстрое создание рекламной кампании в Google Ads»... →

Posted by Cyrus-ShepardIf your websites are like most, they include a fair amount of extra "stuff" in the title tags: things like your brand name or repeating boilerplate text that appears across multiple pages. Should you include these elements in your titles automatically? To be fair, most sites do. Alternatively, could it help your SEO to actually include less information in your titles? (Or at least in specific circumstances?) We know from a handful of studies that titles of a certain length tend to p... →

Корпорации Google и Facebook отказались от планов прокладки подводного интернет-кабеля между США и Гонконгом. Это произошло после того, как администрация Трампа заявила, что Пекин может использовать эту возможность для сбора информации об американцах. Об этом сообщает Bloomberg.... →

A security vulnerability in Android could have allowed malicious apps to siphon off sensitive data from other apps on the same device. App security startup Oversecured found the flaw in Google’s widely-used Play Core library, which lets developers push in-app updates and new feature modules to their Android apps, like language packs or game levels. […]... →

I did this video from my home office desk location, I figured I'd change it up a bit. This week...... →

If you use dataset structured data then you may see a spike in warnings in your Google Search Console enhancement report for those datasets. Google said it is now reporting warnings for any Dataset object that is missing the recommended property "creator."... →

If you read the Google docs on XML Sitemaps and look at the lastmod field, Google says "Google reads the lastmod value, but if you misrepresent this value, we will stop reading it." Lily Ray asked John Mueller of Google if changing the lastmod date of a page too often will cause issues.... →

In 2007, 25% of all queries that searchers entered into the Google search box was never seen by Google before. That figure changed to 15% in 2013 and has remained at that figure according to Google even through today.... →

In the longest SEO mythbusting video yet by Google's Martin Splitt, he invited Glenn Gabe to talk about site migrations. It is a wonderful topic and they covered a heck of a lot. One of my favorite parts was the analogy with food trucks and how they move around but yet offer the same food - should the same signals pass as the truck moves around?... →

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Вышел новый эпизод SEO Mythbusting... →

Рекламные объявления внедрялись в результаты поиска Google и Bing... →

Микроразметку можно использовать для видео с занятиями фитнесом или йогой дома... →

Posted by DiTomasoContrary to popular belief, SEO and PPC aren't at opposite ends of the spectrum. There are plenty of ways the two search disciplines can work together for benefits all around, especially when it comes to optimizing your Google Ads. In this informative Whiteboard Friday episode from last Spring, MozCon speaker and Kick Point President Dana DiTomaso explains how you can harness the power of both SEO and PPC for a better Google experience overall. Click on the whiteboard image above to open a... →