Свежие новости и отзывы о Google

Василий Вишняков, генеральный директор агентства Bquadro, рассказывает о тонкостях SEO-продвижения в Google, о принципе E-A-T и о том, почему важно ему следовать. Особенно если ваш сайт относится к медицинской, юридической или другой тематике, затрагивающей здоровье и благополучие.... →

Posted by MiriamEllisMoz’s very warmest thanks to the 1,453 respondents who volunteered time to contribute to this second installation of our industry survey. It’s rewarding to have such a large survey group; as this report details in high relief, the work of marketing a single business location can pass through a dozen hands. Owners, staff, in-house SEOs, agencies, creative directors, webmasters, project managers, and consultants may all be contributing to promoting just one local company. By capturing th... →

Posted by MiriamEllisMoz’s very warmest thanks to the 1,453 respondents who volunteered time to contribute to this second installation of our industry survey. It’s rewarding to have such a large survey group; as this report details in high relief, the work of marketing a single business location can pass through a dozen hands. Owners, staff, in-house SEOs, agencies, creative directors, webmasters, project managers, and consultants may all be contributing to promoting just one local company. By capturing th... →

Google is booting online far-right website The Federalist from its ad platform for publishing content about the ongoing protests against police brutality that violated the company’s rules around content that promotes hate. As NBC News reports, Google determined that both The Federalist and right-wing website ZeroHedge violated its policy against monetizing content that “promotes hatred, […]... →

FameBit, YouTube’s influencer marketing platform acquired by Google in 2016, is today undergoing a rebranding. The new platform will now be called YouTube BrandConnect, and will remain open to eligible creators in the U.S. with over 25,000 subscribers. The update follows FameBit’s recent announcement regarding the closure of its self-service website which allowed creators to […]... →

Google Cloud today announced the launch of Filestore High Scale, a new storage options — and tier of Google’s existing Filestore service — for workloads that can benefit from access to a distributed high-performance storage option. With Filestore High Scale, which is based on technology Google acquired when it bought Elastifile in 2019, users can […]... →

Google today announced a deeper integration between Gmail on mobile and its Meet video conferencing service. Now, if you use Gmail on Android or iOS and somebody sends you a link to a Meet event, you can join the meeting right from your inbox. That obviously isn’t radically different from how things work today, where […]... →

Zynn, the TikTok clone that shot to the top of the app store charts in late May, was pulled from Apple’s App Store on Monday. The controversial app had already been removed from the Google Play store, following a series of complaints from influencers who claimed Zynn had uploaded content they had published elsewhere without […]... →

Об этом вебмастерам напомнил Джон Мюллер... →

Again, Google has said that it does not look at [Google] Analytics bounce rate data for ranking web sites. John Mueller of Google said in a webmaster hangout video at the 25 minute mark, "I think there's a bit of misconception here that we're looking at things like the analytics bounce rate when it comes to ranking websites, and that's definitely not the case."... →

Did you know that the Google Merchant side of things crawls a bit differently than the rest of Google. Google's Martin Splitt said on that podcast this morning that the Google Merchant team will first try the HTML only and if it cannot find what it needs, then it may render the page.... →

Google announced yesterday that in July 2020, next month, Google will introduce a new clickbait ads policy under the Google Ads Misrepresentation policy. Google wrote "this policy covers advertisement which uses sensationalist or clickbait text or imagery which intend to drive traffic to the Ad through pressurizing the viewer to take immediate action in order to understand the full context of the Ad."... →

It looks like Google My Business is able to pull data from Facebook to show in the Google Maps and Google Search local panels. Here is an example from Tom Waddington of a plumber listing that shows the owner's name and the source of that information shows Facebook.com.... →

Пользователи будут видеть только имя домена... →

Omar Ortiz shared a search result query modifier feature from Google search with me on Twitter that is pretty clever. It shows that when you search on Google for [how much do you need to retire] Google is smart enough to ask you different ages that you want to retire at.... →

Google published its first podcast named Search Off the Record and in that podcast, Gary Illyes from Google talked a bit more about all the nofollow link changes coming. He said again that he is working on something but it seems like these changes won't be a huge deal.... →

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А также запретит рекламу с кликбейтом и шок-контентом... →

Eli Schwartz is a growth and SEO advisor and helps companies on SEO strategy. I had to ask about the title, and he said in the Bay Area people call marketing, growth and no one wants a consultant...... →

Google is asking for examples of logos that are in .webp format that also uses logo structured data markup. Google recently updated the logo structured data markup developer documents to add .svg to the supported file format list. But Google wants to add .webp format to the list but wants to test things first.... →