How Content Marketing Impacts Your Bottom Line [Infographic] - Take a closer look and outlined how content marketing can increase awareness, build trust, and convert leads " all important in driving consumers to the bottom of the funnel and ultimately having a positive impact on your bottom line. HubSpot Twitter Cuts 8% Of Its Workforce - In Jack Dorsey's first major action as CEO, Twitter has laid off 8% of its employees. Twitter said it is cutting 336 staff members,...