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SEM and SEO experts stress one point on a constant basis: To do well in search and convert, a website needs great content. Brands must create content that’s unique and interesting, but they have to do more than that: They must create something memorable that rises above the daily noise. But how? How does one measure “great content,” and what does it look like? How can a brand, company, content... [Read More...] The post Making Great Content: A Wizard of Oz Approach appeared first on Internet Marketing Ninja... →

Эксперты обозначили векторы развития российского digital-сегмента... →

Netflix has launched a new universal app for Windows 10, as the video-streaming giant becomes the latest in a line of companies to embrace Microsoft’s new operating system. Rebuilt from the ground up, the new Netflix app replaces the existing version in the Windows Store and they’re not hugely different at first glance, but it […]... →

Самые странные новогодние подарки коллегам... →

В преддверии Нового года ИКЕА запустила конкурс в Instagram «Новые идеи готовить» на лучшее рецепты, опубликованные с помощью Emoji.... →

REVIEW: The new Star Wars movie is everything I hoped and feared it would be. With J.J. Abrams at the helm, "The Force Awakens" is a nostalgia-laden callback that recycles nearly every single Star Wars plot device and trope.... →

Textio CEO Kieran Snyder always loved taking a quantitative approach to how language worked with her studies in linguistics. And when she and her co-founder Jensen Harris were leaving Microsoft to start a new company, it was only natural that it would be centered around language in some way. That’s how Textio, a startup that analyzes text for how well words and phrases perform in… Read More... →

Earlier this year, at its re:Invent developer conference in Las Vegas, Amazon’s AWS cloud computing platform announced that it would soon launch a very small (but burstable) instance type for its EC2 computing service. These new t2.nano instances are now live. Running these new instances in Amazon’s US regions will only cost $4.75 per month (or$0.0065 per hour) — making them… Read More... →

Ритейлер запустил нестандартный кулинарный Instagram-проект... →

Фонд Развития Интернет Инициатив вышел из сервиса онлайн-бронирования экскурсий Weatlas.com. Об этом Firrma рассказал основатель стартапа Николай Шевцов. По его словам, сделка была закрыта месяц назад. Доля ФРИИ, которая составляла 5%, была выкуплена текущими акционерами проекта. Сумма сделки не раскрывается. «Доля ФРИИ была выкуплена с хорошим коэффициентом к цене входа», – заметил Шевцов. Также основатель стартапа отметил, что выкуп доли фонда стал вынужденной мерой. «ФРИИ последовательно отвергли все вар... →

Редакция SEOnews изучила перечень законопроектов и выбрала самые неоднозначные из них... →

Список наиболее волнующих мировых событий возглавили теракты в Париже и беженцы в Европе... →

Премьер-министр высказался по вопросам интернет-безопасности и развития IT-направления

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Google подала иск в Арбитражный суд Москвы с требованием признать незаконным решение ФАС по жалобе «Яндекса». Информация о заявлении опубликована в системе «Электронное правосудие».... →

16 декабря на конференции «Рунет 2015: итоги года» представители российской отрасли высоких технологий подвели итоги года и обсудили тенденции... →

Центральный банк России (ЦБ) принял решение отключить «Внешпромбанк» от системы электронных срочных платежей из-за недостатка у него резервов, пишут РБК и «Ведомости» со ссылкой на казначеев трёх банков.... →

When Sequoia Capitals Michael Dixon met Clover Health CEO Vivek Garipalli, he said he knew he wanted to invest. The catch: it took 18 months to convince him. But that finally happened, with the company today announcing a $35 million financing round led by Sequoia Capital. Clover Health works by tracking inputs from a person’s medical history and determining who the highest-risk… Read More... →

Google has joined the ranks of Y Combinator, 500 Startups, and Techstars in launching an accelerator, something that you wouldn’t necessarily expect from the technology giant. The program is built on the company’s Launchpad initiative and is a long-term engagement with select startups from around the world to give them the best resources, access to […]... →

TrustRadius has a new report out today — its 2016 Buyer’s Guide to Marketing Automation. The company, known for user reviews of software in various technology categories, has recently faced concerns that its reviews may be skewed, as vendors encourage their biggest advocates to review their software. So what’s different about this report? This is the […]... →

Google is launching a new accelerator program today. The Launchpad Accelerator will provide mobile startups in India, Brazil and Indonesia with mentorship, training, support, and up to $50,000 in equity-free funding. As Roy Glasberg, Google’s Global lead for its Launchpad programs, told me, the accelerator was born out of Google’s existing Launchpad program for startups and… Read More... →