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Google AdWords обновил функционал планировщика кампаний в КМС, добавив прогнозы по трафику и показам, основанные на заданном бюджете и ставках. Нововведение призвано сделать планирование кампаний более эффективным. Прогнозные показатели учитывают текущие данные аукциона и показывают, как будут меняться показы и трафик с течением времени. Инструмент также оценит, какая часть бюджета будет потрачена на выбранные места размещения. Для просмотра прогнозных данных нужно перейти в раздел «Получить варианты и оце... →

Сегодня в «Идеях для бизнеса» — проект... →

Приобрести 50% актива может пул инвесторов... →

Саввина будет искать новые каналы монетизации для Job.ru и "Из рук в руки".... →

All-indoor.ru и Sostav.ru представляют итоги совместного исследования... →

Телеканал снял вирусный ролик к своему десятилетию... →

Vandals have damaged a building housing Facebook's offices in Hamburg, smashing glass, throwing paint and spraying "Facebook dislike" on a wall...... →

Alibaba has jumped into the news business after the Chinese company confirmed on Friday that it has agreed to acquire the South China Morning Post (SCMP). The Hong Kong-based newspaper and SCMP Group’s other assets, which includes local editions of Esquire and Elle, will cost Alibaba a little over HK$2 billion — around US$262 million — according to a regulatory filing. Read More... →

Adblock Plus узнал отношение интернет-пользователей к онлайн-рекламе... →

Health2.0, started in California in 2007, is the global conference introducing the latest technologies and advanced solutions in the medical and health sector. The conference washeld in Japan for the first time over a two-day period of November 4 and 5. Five prominent startups from Japan challenging the sector each with own style entered the […]... →

(By Sarah N. Lynch, Reuters) – New York Attorney General Eric Schneiderman invited the public on Sunday to test the speed of their Internet and submit the results online as part of an ongoing probe into whether large providers may be short-changing customers with slower-than-advertised speeds. The office launched an investigation into Verizon Communications Inc, Cablevision […]... →

Having children is one of the happiest moments most people will ever enjoy, but it’s also when you need to first think the most seriously about death. The joyous excitement and freneticism that surround birth is paired with the grim reality of life insurance policies and the act of considering the finite valuation of your remaining days. It’s not fun, but it’s the… Read More... →

Соснователь промышленного акселератора «Сталь» Александр Морозов покинул проект. Об этом он написал у себя в Facebook.  «Нужно понимать, когда происходит переход от команды, А к команде B. И четко осознавать, к какому типу команды относишься ты сам», – отметил он в комментарии под постом.  Чем Александр Морозов будет заниматься дальше, он не сообщил. В июне промышленный акселератор «СТАЛЬ» получил площадку на ВДНХ. По словам Александра Морозова, он как приоритетный проект вошел в план развития ВДНХ. О «СТАЛ... →

Posted by RuthBurrReedyThere’s a lot of talk about branding in the search marketing industry of late, and there’s good reason for that: Taking the time to really understand and define your brand allows you to be much more intentional and focused about the way you market your business online (and off, but this is a digital marketing blog so that’s what we’re talking about today). I recently spoke at the Dallas Fort Worth Search Engine Marketing Association’s annual State of Search conference on how to incorp... →

As world leaders met this past week in Paris to discuss carbon reductions on a global scale, mayors of four large West Coast cities—Los Angeles, San Francisco, Seattle, and Portland—met in Portland for a two-day summit and united to reduce carbon emissions on a regional level. The signed declaration, by the mayors of those cities […]... →

Buying someone else headphones is often easier said than done. Audiophiles are a fickle bunch and even little kids know exactly what type of brand/sound they want these days. These headphones I’m recommending run the gamut in affordability ($25 to $1,945) but they all offer something distinctly unique and refreshing. As a general rule, buying headphones online is probably not the best… Read More... →

While faulty hoverboards are setting themselves ablaze to celebrate Christmas, robots are gradually moving from labs to news reports to entering our daily lives. First in line are drones, already in many people’s hands, autonomous cars with early deployments such as Tesla’s autopilot, and desktop robots like 3d printers. In 2015 robot popped up in many forms, shapes and industries. Read More... →

“Sustainability” and “innovation” are two broad marketing terms used in conjunction so often that they’ve become almost meaningless. You’ll hear executives talking about how sustainability is good for business and the environment — and that’s why every business, in every industry should be “innovating its sustainable practices” or… Read More... →

We’ve heard from sources that Slack, the super-hot collaborative communication startup, is launching a new way to download third-party apps. This would be a big move for the startup, valued at $2.8 billion, that could help bring it out of the realm of being a charming new entry to a potential powerhouse in collaboration software. Initially just a channel for communication among teams,… Read More... →

(Reuters) – Pop star Taylor Swift’s “1989 World Tour Live” concert video will be available exclusively on Apple Inc’s music streaming service, Apple Music, starting Dec. 20, Apple said on the service’s Twitter account on Sunday. Swift, who celebrated her 26th birthday on Sunday, tweeted a trailer for the concert video and said: “Thank you […]... →