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Posted by David.WebrageousA lot of people ask me how they can optimize an Adwords account. I tell them to look for opportunities in their campaigns. There are numerous AdWords reports that can help you find areas with room for improvement. In this post, I am going to highlight some of the most actionable ones.But first, here's a list of common metrics that should become the basis of your AdWords strategy: Clicks Impressions Click-Through Rate (CTR) Cost Average Cost Per Click (CPC) Average Position Quality ... →

Beijing (By Paul Carsten for Reuters) — The Beijing offices of Shequ001, a start-up delivering supermarket goods booked via smartphone, stand almost deserted. Leaflets lie scattered on the floor. Nearly 400 former employees, of a workforce that in March topped 2,000, have joined a social network clamoring to get their unpaid wages. Zhang, who gave […]... →

Hong Kong (By Yimou Lee, Miyoung Kim, and J.R. Wu for Reuters, with additional reporting by Paul Carsten) — China’s multi-billion dollar drive towards self-reliance in semiconductors has spawned a cluster of chip designers that industry experts say could eventually rival leaders Qualcomm Inc and MediaTek Inc. The world’s second-largest economy now boasts nine companies […]... →

In Spike Jonze’s Her, Joaquin Phoenix falls in love with his earpiece — or rather, the female voice inside it. The film depicts a society in which artificially intelligent hearing devices serve as human companions. A cliché for the hearables future, Her nonetheless raises several key issues regarding the increasingly saturated industry of ear-worn wearables that must be resolved. Read More... →

Yumist, an India-based startup aiming to disrupt the daily meal industry, has landed a $2 million investment to increase its presence from three cities to eight. Read More... →

I’ve been less than perfect when it comes to keeping track of the numerous services and sites I pay for every month. I suspect I’m not alone. In fact, I think many of these auto-rebill sites benefit from the fact that people simply forget that they signed up. A new service called Trim rifles through your […]... →

Bill Maris, the Chief Executive of Alphabet’s early-stage investment arm Google Ventures, said today that when the firm hires its next general partner, it should be a woman. In responding to recent controversy surrounding Sequoia Capital’s Mike Moritz’s statements about hiring women, Maris said that it has caused his firm to think about improving diversity. “We […]... →

Bumble, the popular mobile dating app where girls have to make the first move, has finally dropped its long-requested Android version. The company has been teasing the release for months and it’s finally here, just a few days after the one-year anniversary of when Bumble went live on iOS. We’ve talked about bumble’s rapid growth rate before, and it seems like the company… Read More... →

Apple has reportedly “suspended” plans to offer its own video subscription package along with Apple TV. The company will instead use the Apple TV app store as a place where media companies can sell content directly to consumers, says a report Tuesday from Bloomberg, citing a single unnamed source. The company was, not surprisingly, unable to reach […]... →

WordPress.org today launched WordPress 4.4, which adds a slew of new features to the blog management tool that will “make your site more connected and responsive.” You can download the new release now from WordPress.org/Download (7.3MB). WordPress is a content management system (CMS) that powers 25 percent of the Web. The latest version, dubbed “Clifford” […]... →

In an email to Vive developers and a blog post that is now down due to traffic, HTC finally clarified when they’d be launching their long awaited virtual reality headset, Vive. Their post isn’t working right now, but here’s the important part: We will be starting the new year by making an additional 7,000 units available to developers, followed by commercial availability… Read More... →

HTC and Valve were supposed to kick off the virtual reality revolution this year, but now the device isn’t even coming out in the first quarter of next year. HTC has announced that it will release the Vive VR headset in April, according to a blog on the company’s website. That is when consumers will […]... →

Google appears to be more confident about the technical capabilities of its D-Wave 2X quantum computer, which it operates alongside NASA at the U.S. space agency’s Ames Research Center in Mountain View, California. D-Wave’s machines are the closest thing we have today to quantum computing, which work with quantum bits, or qubits — each of […]... →

It’s hard to believe the 9th Annual Crunchies will be happening soon. It seems like only yesterday we all gathered in Herbst Theater and celebrated the first Crunchies Awards; little did we know it was the just the first of many successful Crunchies to come. As the 9th Crunchies approaches, we thought it’d be fun to take a trip down memory lane and revisit past shows. Over the next… Read More... →

aCommerce, the Bangkok-based e-commerce enabler that services five markets in Southeast Asia, is closing out the year with a strategic funding deal after it announced that DKSH, a Switzerland-based market expansion firm focused on Asia, bought a 20 percent stake for an undisclosed sum. Read More... →

Yahoo’s board has reportedly decided to not move forward with spinning off its stake of Alibaba and is instead looking to part ways with its core business. The move has resulted in a more than 2 percent jump in the price of the company’s shares in after-hours trading. According to CNBC, Yahoo will look to […]... →

Yahoo is reportedly not going to spin off Alibaba, according to sources cited by CNBC. Earlier this month, The Wall Street Journal reported that Yahoo’s board was debating whether or not to spin off its 15% stake in Alibaba, sell off Alibaba’s Internet assets, or both. The decision comes after a lot of uncertainty around whether or not Yahoo’s stake in Alibaba would be… Read More... →

Uber is testing out a new way to help people get to work while reducing the number of cars on the road. The company announced the debut of two pilot programs called uberHOP and uberCOMMUTE, which will be available in Seattle and Chicago respectively, and builds on top of the progress it’s made with uberPOOL. The […]... →

In a fairly uncharacteristic move, Apple launched a new product today with little to no fanfare. Called the Smart Battery Case, it’s a $99 wrap for the iPhone 6 and 6s meant to compete with the likes of the Mophie Juice Pack. Looking for a battery case? Wondering if its worth making the jump from one you’ve already got? Here are our initial impressions, after spending a bit of… Read More... →