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Posted by ran-avrahamyWhether you’re a novice or a seasoned mobile marketer, the reporting choices available to you might be somewhat overwhelming. More options can sometimes mean more confusion. You have everything from activity dashboards and cost per install (CPI) reports, to aggregate data, raw data, and much more. If you're wondering where you should focus your energy, this post will put things in order. Your dashboardImage Source: Google Analytics for Mobile AppsIf you’re just getting your feet wet, y... →

South Korean startup Naran launched a crowdfunding campaign on Indiegogo today for a smart button meant to control analog devices ranging from speakers to your crock pot. Called Microbot Push, the device is a height-adjustable button that clips on to devices and can be programmed to perform a simple press motion when commanded over the internet. For a problem as ubiquitous and technically… Read More... →

Просто амбициозный стартап или секретный проект Apple?... →

Blame it on Hollywood. So many people have seen science-fiction movies about robots taking over the world that they’ve started to believe it’s happening. Many workers are worried that automated systems will soon take over their jobs — and leave them no role in a tech-driven economy. This kind of hysteria is best reserved for the big screen. Humans have nothing to fear from… Read More... →

Livestreaming platform Twitch has taken steps to further secure its service. The company announced that it has partnered with Authy to provide two-factor authentication to its user accounts. Right now adding this security feature is voluntarily and users can continue to use their existing credentials to log into Twitch. For those that are interested in […]... →

Posted by Casey_Meraz"Local SEO is just too hard." Those were the first words of a conversation I had earlier this week coming from a potential client we'll call "Luke." Luke had been working on building his own local SEO presence internally for his dental office for over a year and had not seen the results he expected in a popular top 100 US city. We talked about citations, his trouble getting reviews, and how hard it was for him to get links. He told me he had followed the best practices but had not seen ... →

Despite the headlines you may see today, President Obama already has a verified Facebook page. It’s this one: facebook.com/barackobama/. Obama launched another Facebook page for himself today, this time the official POTUS Facebook page. “Hello, Facebook! I finally got my very own page,” the President wrote on the page. Confused? So are we, but this is in line with the… Read More... →

A federal judge called President Obama to immediately end the bulk collection of Americans’ phone metadata, just weeks before the program is scheduled to end. The decision from Judge Richard Leon of the U.S. District Court for the District of Columbia said the program should be dismantled without waiting even a day because it has been almost two years since he first said the bulk… Read More... →

Apple has kicked off iPad Pro marketing with ads airing tonight during Monday Night Football. Pun intended. Read More... →

If you’ve ever “misplaced” an email in Gmail, it could be quite an ordeal to find it, especially if you don’t know where to start looking. You could try and run a search for it using the service’s search engine, but that’s not really reliable. Did you know that besides your inbox (and your myriad […]... →

Earlier today, we sat down with Rich Miner, a serial entrepreneur who may be best-known for cofounding a company called Android, which was acquired by Google a decade ago and then relegated to the dustbin of history. (Kidding!) Four-and-a half years later, Miner joined Google Ventures and he continues to work from Cambridge, Ma., making investments on behalf of his new parent company… Read More... →

Jordan Kasteler and Cynthia Johnson on driving traffic with content syndication and social media. The post Driving Traffic with Content Syndication and Social Media: Interviews With Two Experts by @mattsouthern appeared first on Search Engine Journal .... →

BRASILIA (Anthony Boadle for Reuters) — Brazil is planning to tax home owners who rent out properties or rooms on the online home-rental marketplace Airbnb Inc ahead of the 2016 Olympic Games in Rio de Janeiro, a tourism official said on Monday. The head of the tourism agency Embratur, Vinícius Lummertz, has talked with Airbnb […]... →

We live in a world with an overwhelming amount of content. In 2015 alone, enough games have come out to keep you busy for the rest of your life. This has prompted a developer to build a new site where studios and the gamers that would love them can find each other. Playfield.io is now […]... →

This week on Rainmaker.FM Elsewhere, Demian Farnworth chats with Dan Levy over at Unbounce about content marketing, web writing, and creating great content. Listen in. In this 21-minute episode, Dan Levy and Demian Farnworth discuss: Why any compelling piece of content needs to begin with thorough research The difference (and similarities) between web writers, content marketers,... →

Overstock.com reported third quarter earnings after the bell Monday. The Utah-based discount e-tailer reported a quarterly loss of 8 cents per share or $2.1 million, down from $1.6 million in profit last year. Overstock brought in $391.2 million in revenue, an 11% increase year-over-year, but beneath the Yahoo Finance analyst estimate of $401.6 million. A 9% increase in total orders coupled with… Read More... →

There’s been much speculation lately about who’s behind the mysterious electric car company Faraday Future, based in Gardena, California. While some believe it to be a front for Apple’s electric car project, that isn’t likely. More definite signs point to backing from Chinese technology company LeTV. For one, chairman of LeTV Jia Yueting once compared Apple to Hitler on… Read More... →

Last month, we shared our 2015 holiday trends on how shoppers are preparing to shop early and throughout the holiday season. Though Black Friday and Cyber Monday remain key traffic drivers, mobile will make every day a shopping day. As a retailer,... →

On the heels of Facebook’s announcement last week that they had surpassed 8 billion daily video views, Snapchat confirmed to the FT over the weekend that users of the ephemeral messaging app were now watching 6 billion videos every day. What’s really notable about this latest reveal is how damn quickly it seems like video is taking off for Snapchat even though it’s been… Read More... →

In the face of rising U.S. income inequality and concerns about job loss to automation, some of Silicon Valley’s best-known names including Y Combinator’s Sam Altman have spoken up in favor of a universal basic income that would give people a baseline standard of living in an economy that may not be able to produce enough decently compensated work for everyone. A mix of… Read More... →