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ИКРА.СПб запускает курс для команды небольшого бизнеса (включая владельцев), так и для специалистов и сотрудников агентств, чьих клиентов можно легко отнести к представителям малого бизнеса.  Студенты определят каналы общения со своими потребителями, научатся читать показатели эффективности, поймут как пользоваться каждым каналом коммуникации и создадут пошаговый план продвижения бизнеса.  На практических занятиях кураторы, как личные наставники, помогут в развитии вашей компании и ответят на все вопросы. ... →

31 октября и 1 ноября в Москве проходит первая практическая digital-конференция How To. В субботу эксперты рассказали о своих кейсах и поделились советами по продвижению, аналитике, производству и созданию креатива, а участники получили брифы от крупных клиентов, над которыми уже начали работать. Сегодня эксперты проведут воркшопы, участники продолжат разрабатывать проекты и выступят перед членами жюри с финальными презентациями. Четыре команды-победителя получат необходимые ресурсы для тестирования своих и... →

Google и Sostav.ru представляют традиционный leaderboard видеорекламы в Рунете... →

Rooted in history and deep-seated cultural beliefs, the European Court of Justice’s recent decision to invalidate a major data-sharing agreement should be as unsurprising as it is unsettling to U.S. companies conducting business in Europe. Read More... →

Изменения в Директе, нововведения в алгоритме Google и многое другое... →

Голосование за приложение началось задолго до выхода спортивного телеканала Газпром-Медии в эфир.... →

“I’m not sure anyone should have made this car,” Tesla Motors CEO Elon Musk said at a press conference just before the debut of the Model X crossover last month. That somewhat unusual remark referred to the features and complexity of the new electric crossover utility vehicle. Musk said Tesla could have taken a more […]... →

Recruiting is one of the top jobs for any executive or entrepreneur. Talent is the lifeblood of your company; let it drain away, and you die. Unfortunately, that lifeblood is in very short supply — and it’s about to get worse. Here’s why. Read More... →

Instagram has launched a new video channel that will feature curated photos and videos from users around specific events. Available through the photo sharing app’s Explore tab, the feature looks eerily similar to Twitter’s Moment offering, or even Snapchat. Naturally the first album, if you will, is dedicated to Halloween. First reported by Wired, this feature […]... →

The winner of a recent TC Radio Pitch-Off contest, Stitch is a social network designed for those over 50 years old. Headquartered in Australia, the site is designed to help members find friends, romantic companionship, or just new activities to try. Marcie Rogo, cofounder of Stitch, explained that “many older adults have lots of things they want to do, but nobody to do them with.… Read More... →

Hackey is a Wi-Fi-connected, palm-sized “key” switch. It is compatible with IFTTT and allows users to control various internet services via API by turning the key.... →

There’s a popular meme that it takes ten years of effortful study to become an expert at something. Studies show that in reality, the number of years varies a bit from subject to subject and from one individual to the next, but one thing is clear – expertise takes time. Therein lies the problem. Read More... →

GUEST: As digital commerce has evolved over the past decade to penetrate nearly every element of our lives, one category has largely been left in the dust: furniture. But in the past 12 months disruption has accelerated exponentially – with the industry suddenly under a broad-based assault from all key angles: manufacturing, delivery, assembly, and discovery. […]... →

Vodafone U.K. said on Saturday hackers had accessed the accounts of 1,827 of its customers this week...... →

GUEST: Earlier this week in Boulder, Colo., 11 Republican presidential hopefuls took their third shot on CNBC’s national stage of 13 million viewers to expand their support base with new campaign messages and tactics. As we head deeper into election season, brand advertisers also have a high-stakes, high-reward opportunity to set themselves apart from their competitors […]... →

Ersatz Labs, a startup specializing in a trendy type of artificial intelligence called deep learning, has suspended development of its cloud service and application programming interface (API). The startup has dropped its headcount from around 13 to five, with three working part-time, in recent months. Earlier this month it began focusing exclusively on consulting, which […]... →

The relationship between VCs and their portfolio companies has changed significantly over the past five or so years. In many ways it is still the same, in that VCs provide capital, then take a significant equity stake and often a board seat. However, as the funding process has become more transparent and new capital sources have emerged, startups are looking for more value from their… Read More... →

Looks like investors approve of former Adobe digital chief David Wadhwani. Just weeks after it was announced that Wadhwani has joined seven-year-old, San Francisco-based AppDynamics as its new CEO, an SEC filing shows the company has raised a fresh $83.4 million in funding as part of a round that’s targeting up to $150 million. AppDynamics makes software to monitor the performance… Read More... →

Mired as we are in earnings season, I was slightly remiss this week in keeping tabs on Windows 10, Microsoft’s new operating system. A few things happened that are worth our time, and, as it’s the weekend, we have the minutes. First up, Microsoft detailed how it will continue to encourage — force? — users up from Windows 7 and 8 to Windows 10. Here’s the… Read More... →

GUEST: This is an exciting time for those of us in robotics. We are finally starting to see sales in the service robot category after years of predictions. Silicon Valley companies such as Fellow Robots, whose OSHBot assists Orchard Supply Hardware shoppers, and Savioke, whose Relay robot makes deliveries to hotel guests, are leading the way […]... →