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Татьяна Костенкова о перспективах главного драйвера рекламного рынка... →

Основатель телеканала «Домашний» Наталья Билан займется креативной разработкой старта нового общедоступного спортивного канала «Матч ТВ». Об этом сообщает «Р-Спорт» со ссылкой на пресс-службу холдинга «Газпром-Медиа», который создает «Матч ТВ».... →

Brands mainly use two content marketing approaches, each of which has unique advantages and disadvantages that may make the approach more applicable to your business model and customer base.... →

Думский политик уверен, что дело в площадке zakupki.gov.ru, которую "Ланит" разработал на базе IBM WebSphere.... →

Западные вебмастера активно обсуждают резкое снижение прямых органических переходов на сайты из поиска Bing. На первый взгляд, причиной мог стать очередной апдейт поискового алгоритма. Однако, на самом деле, истинная проблема может заключаться в работе системы Google Analytics. По наблюдению редактора Search Engine Land Барри Шварца (Barry Schwartz), система аналитики перестала классифицировать органический трафик из Bing как поисковый и помечает его как реферальный. Барри Шварц проанализировал несколько д... →

SPONSORED: Three customer audiences can be utilized repeatedly to provide big financial gain -- the super-engaged, engaged, and not-engaged.... →

Человекоподобные машины консультируют клиентов на 4 языках... →

Google развеял мифы вокруг новых доменных зон... →

There are lots of e-commerce site "best practices" tweaks you can do. But what should be your focus? What changes will impact your bottom line? The post 5 Things to Optimize on Your E-Commerce Site to Gain More Sales by @neilpatel appeared first on Search Engine Journal .... →

Поправки были «концептуально одобрены» Советом при Президенте РФ по кодификации и совершенствованию гражданского законодательства... →

Social analytics and monitoring platform Sysomos is expanding its portfolio, with an announcement today that it has purchased Expion, a content marketing and social management platform. Together, the companies claim more than 1500 customer companies, representing over 15,000 marketers. The terms of the deal were not made public. Expion allows brands to manage and distribute […]... →

Sysomos, the social analytics company that recently split from its former acquirer Marketwire, today announced that it has acquired Expion, an enterprise social marketing platform that counts the likes of CocaCola, Heineken, Volvo and other major brands among its customers. Sysomos CEO Lindsay Sparks, who took the job after the company’s split from Marketwire, told me that the company… Read More... →

EXCLUSIVE: If you have a motion-detecting video surveillance system for your home or apartment, you may find yourself annoyed by the wind or cats. Every time a tree sways or a cat walks into the field of vision, the system might shoot you a notification. But computer vision provider Apical and “vision-as-a-service” vendor Tend are today […]... →

Email is a private experience. Unlike social media where comments are public email provides a safety zone for both B2B and B2C customers. What does that mean? You can receive an email, and take no action. Alternatively, a personalized email may be the tipping point that determines that you will make a purchase. According to a study from MarketingSherpa, 7 in 10 people have made purchases influenced by email marketing . Interestingly,... →

Вице-президент Acronis по продажам в СНГ и странах Восточной Европы Алексей Бадаев, ранее возглавлявший российский офис Apple и один из департаментов Microsoft, написал для ЦП колонку, в которой собрал несколько простых советов о продажах в кризис.... →

Who says France can’t produce startups? Online marketplace startup Mirakl has just closed a $20m Series B round of funding led by 83North with participation from new fund Felix Capital, and Dave Strohm, Partner at Greylock and a founding investor and advisor to 83North. The cash will be used to take its platform to more B2C and B2B retailers globally. Why? Well, Mirakl claims it… Read More... →

Компания ищет подрядчика для проведения кампаний... →

Mallzee, a "Tinder for fashion" startup that aggregates online retailers' inventory and lets users swipe to save their favorite garments, has raised $4 million (£2.5 million).... →

PRESS RELEASE: Nimble, the Simply Smarter Social CRM, was crowned #1 CRM by GetApp, a leading community-powered source of business technology reviews. GetApp, the largest cloud­-based business apps marketplace, has updated its ranking...... →

Кому стоит применять гроусхакинг-стратегии... →