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Подробности о системе рекомендаций Диско от Яндекса... →

How do you to conduct a scientific ad copy A/B test for AdWords and make sure that your test results are statistically significant?... →

In what could be the most interesting conspiracy theory of the morning, the folks at ABlogToWatch have found a watch that could have been the inspiration for Apple Watch. It’s a Patek Philippe Ellipse Ref. 3582 (3582G) made in the 1970s and usually sold through high end watch stores. The piece, which is amazingly rare in white gold, almost perfectly matches the case shape of the Apple… Read More... →

SPONSORED: At Cannes, it's easy to avoid talking about the complacency in mobile advertising creation rather than celebrate the latest shiny new toy.... →

Также растет доля приложений и кроссдевайсных покупок, показало исследование мобильной коммерции в США, проведенное Criteo... →

With PPC, there are many things that marketers must remind themselves not to do.... →

Visit our Marketing Nerds archive to listen to other Marketing Nerds podcasts! For this week's episode of Marketing Nerds, Laura Roeder, Founder of Edgar, joins me for a discussion on resharing your social media content to increase traffic and engagement. We also discuss social media advertising and why careful retargeting is key.... →

Buffer: твиты активнее всего ночью... →

Сегодня в рубрике «Стартапы» — сервис «Рация», который представляет собой облачный отдел разработки и маркетинга для предпринимателей, управлять которым можно со смартофона. Передаём микрофон.... →

Обучение продлится 2 месяца в формате интенсива... →

With PPC, there are many things that marketers must remind themselves not to do.... →

Posted by ryanwashere I was furious when keyword data dissapeared from Google Analytics (GA). I mean, how could I possibly optimize a website without keyword data?!?! It didn't take me long to realize I was overreacting. In fact, I quickly realized how trivial keyword data was. Search engines are pretty damn good at what they do. If you properly optimize your content, people will find it with the keywords you intended. (You should set up an SEO dashboard in GA to verify your results.) The truly valuable k... →

Причина - в плохих аудиторных таргетингах.... →

Ресурс Bookstck собрал список книг, которые рекомендовали к прочтению или упоминали известные ИТ-предприниматели в своих интервью, заметках и обзорах.ЦП публикует список произведений, которые рекомендовал инвестор, основатель PayPal Питер Тиль.... →

How to Utilize Social Media for Customer Acquisition - One of the biggest reasons we all do social media marketing is to find new customers for our products or services. Maybe it is the biggest reason. It comes before social customer service, because without finding customers in the first place, we'd have no one to serve. This infographic from Salesforce Canada gives some insight into the process of acquiring customers via social media.... →

Инвестиции в американский проект littleBits — самая крупная сделка Grishin Robotics... →

Есть ли теперь будущее у проекта глобальной лицензии?... →

Бывшие руководители российского оператора Yota Денис Свердлов и Игорь Торгов заняли руководящие посты в британском медицинском стартапе Tatakoto. Об этом сообщает TAdviser со ссылкой на собственные источники, информация частично подтверждается данными на странице Торгова в LinkedIn.... →

JD.com has become the latest internet company in China to venture into the consumer credit space, after the Nasdaq-listed online retailer — a rival to Alibaba — launched a joint venture alongside LA-based financial services company ZestFinance. Read More... →

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