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Posted by CarloseoThe spam in Google Analytics (GA) is becoming a serious issue. Due to a deluge of referral spam from social buttons, adult sites, and many, many other sources, people are starting to become overwhelmed by all the filters they are setting up to manage the useless data they are receiving.The good news is, there is no need to panic. In this post, I'm going to focus on the most common mistakes people make when fighting spam in GA, and explain an efficient way to prevent it.But first, let's ma... →

For many people under a certain age, messaging — SMS/MMS texting as well as messaging apps — is their preferred conversational medium. They will only resort to phone calls or emails the way the rest of us might choose to write a letter in longhand — that is, only when all other options have been […]... →

GUEST: Although Zynga’s focus on metrics led to extremely successful growth and revenue initially, some Zynga alumni think the company may have been too data-driven.... →

Dave Asprey, a self-proclaimed and self-taught biohacker who has amassed a huge following online, has just raised $9 million from Trinity to take his butter coffee and FATwater™ to a broader public audience. Trinity’s Gus Tai and others are betting that Asprey’s line Bulletproof could be an emerging alternative to mainstream coffee lines like Starbucks (which, by the way, the… Read More... →

If you watched a YouTube video recently, chances are you did it on your phone or tablet. That's because today, more than half the views on YouTube happen using mobile devices. So to bring you an even better mobile experience, we're updating the official YouTube apps - making it easier than ever to find videos you love and create them, too. The update - available now on Android, mobile web,... →

Yes, we love videos of cats falling, but YouTube’s content creator network has blown up over the past few years. There’s some really great content being created by budding superstars. coughPewDiePiecough. Today, the company released a new version of its app (Android first, and iOS soon) that helps feed content from those superstars to their fans. The app now has a new subscription… Read More... →

by Jayson DeMers When more than 5,000 marketers were asked, "Does your organization use content marketing?" for the fifth annual B2B Content Marketing Benchmarks, Budgets, and Trends-North America report, an astounding 86% responded with, "yes." However, when asked, "How successful is your organization at tracking the ROI of its content marketing program?" only 21% said that they were successful. So,... →

Amazon’s stock just skyrocketed 18 percent in after-hours trading. Here are three reasons why investors are happy right now: 1) Amazon surprised Wall Street Amazon surpassed analyst expectations by a landslide. The company was expected to generate losses per share of $0.14 — it instead delivered earnings of $0.19 per share. That’s huge. It also beat revenue estimates by 3 percent. 2) Totally unexpected profit Though Amazon has […]... →

Posted by randfishWhen we're doing keyword research and targeting, we have a choice to make: Are we targeting broader keywords with multiple potential searcher intents, or are we targeting very narrow keywords where it's pretty clear what the searchers were looking for? Those different approaches, it turns out, apply to content creation and site architecture, as well. In today's Whiteboard Friday, Rand illustrates that connection. For reference, here are stills of this week's whiteboards. Click on it to ope... →

BlackBerry on Thursday showcased a suite of security products that safeguard everything from medical devices to Hollywood movie scripts, though its CEO acknowledged that his effort to transform the company remains a work in progress.... →

Tech will be on President Obama’s agenda as he hosts the Global Entrepreneurship Summit in Kenya, taking along internet pioneer Steve Case and Airbnb CEO Brian Chesky. Nascent as it may be, Sub-Saharan Africa (SSA) does have a promising tech sector — a growing patchwork of entrepreneurs, startups, and innovation centers coalescing country to country. Read More... →

ANALYSIS: Amazon Web Services (AWS) demonstrated yet again today that it’s a powerhouse of a public cloud for companies’ applications to run on. But Amazon itself is a heavy-duty user of the cloud, too, as executives pointed out on today’s conference call with investors. As the company’s cloud gets bigger and better, Amazon.com stands to gain. […]... →

Flipboard has confirmed to us that it has raised $50 million, two days after we first reported that the company had authorized the shares earlier this year. TechCrunch reported earlier that, according to a regulatory document filed in Delaware, Flipboard had authorized the sale of $50 million worth of Flipboard shares at the same price as its previous funding round. It appears that the… Read More... →

Have you ever regretted sending an email, and wished you could take it back? Or maybe you’ve worried about sending confidential information over email – especially after seeing the damage a large-scale email hack can cause, like the one that hit Sony Pictures last year? A new “self-destructing” email service called Dmail aims to eliminate these concerns with the… Read More... →

Nintendo has acquired another unlikely ally.... →

When a company decides to embrace open-source software development, releasing the code under a suitable license is only the tip of the iceberg. The real challenge that companies face is learning how to attract and collaborate with contributors. It’s not easy, but fostering the growth of a healthy community is a necessary step that will help your open-source software project fulfill… Read More... →

With significant stakes in U.S. operator Sprint and Chinese e-commerce giant Alibaba — not to mention its own domestic empire in Japan — SoftBank is already one of the world’s most influential companies. On top of that, however, SoftBank is also making some of the largest investments in tech companies on the planet — making it a key player in the global tech space. Read More... →

It was a simple premise during the height of the selfie hype: take a photo of yourself as well as what’s in front of you. It was called a “frontback.” We launched Frontback two years ago, it’s been the highlight of our lives! Sadly, we're winding down on August 15th http://t.co/7Vb7IZuoyo — F. della Faille (@fredd) July 23, 2015 Now it’s called… Read More... →

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