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Первая позиция в поиске Google может получать меньше кликов, чем вторая с расширенными сниппетами, сообщается в отчёте Blue Nile Research. Последние могут обеспечить увеличение числа кликов по второй позиции в выдаче на 26%. Google запустил функционал расширенных сниппетов в январе 2010 года. При помощи формата rich snippets страницы могут быть структурированы так, что Google покажет пользовательские оценки и комментарии, расписание и место проведения мероприятий и прочую информацию непосредственно в снипп... →

Структуры бизнесмена могут войти в российский бизнес вещателя... →

Google’s second-generation Chromecast has been a while in the making, but now there appears to be some fresh leaks on what we can expect to see from it — and when. The new Chromecast, which almost looks like a party balloon with a USB stick poking out based on newly leaked images, is expected to include the option […]... →

Clover Health, an insurance startup based out of San Francisco, is hoping that with its data-driven approach it can rebuild healthcare for senior citizens from the ground up. It wants that by tracking all the inputs of a person’s medical history from insurance claims and determining who the highest-risk patients are. Clover health then works with those patients to help them become… Read More... →

Соцсеть изменила структуру покупки и показа видеорекламы... →

Google начал сотрудничество с общественной организацией Constitute Project для показа в результатах поиска, анализа и сравнения ключевых отрывков из конституций отдельных стран. В их число вошли США, Афганистан, Бутан, Эстония, Финляндия, Франция, Исландия, Япония, Лаос, Латвия, Микронезия, Норвегия и Украина. По словам представителя компании, эта информация служит миссии Google «обеспечить более качественный поиск» для пользователей. Constitute Project – некоммерческая организация в США, целью которого я... →

Мнения предпринимателей, следующих методике... →

Jaunt has reportedly raised more than $50 million in a third round of funding, according to a report in Variety. The funding, if confirmed, is another sign that investors are very interested in the disruptive potential of virtual reality, which immerses you in virtual worlds. Tech advisor Digi-Capital estimates that virtual reality will be a $30 […]... →

Microsoft’s 343 Industries studio unveiled a new rewards system for its upcoming Halo 5: Guardians. The Req System — short for requisition system — is important because it will provide players with the incentive to continue playing the game. The rewards will keep players engaged, encourage more friends to join, and get more players to […]... →

Adobe enhanced its current marketing cloud leadership position today, announcing record revenue just as key rival Salesforce made major announcements about expansions to its marketing cloud. The battle is heating up. Adobe capped off four straight quarter-over-quarter increases in marketing technology revenue with $368 million in revenue. That’s a 27% jump from last year’s third quarter, […]... →

There’s been a bit of a leadership shuffle at Hired: President Mehul Patel has been promoted to CEO, while the previous CEO, founder Matt Mickiewicz, has become chief productive officer. Patel (who has also worked at Lyft, Oracle, CNET and Kaggle, and who joined Hired two years ago), told me this isn’t as big a deal as you might think. In fact, he said there was a longtime… Read More... →

Dave McClure is back on your TV this fall in yet another reality show focused on startups in Silicon Valley. Enter the ‘Bazillion Dollar Club. Call it a sign of the times. In the last tech boom, people joked that when you saw someone build an incubator for incubators, things were upside down. Can you even name all the TV shows focused on the technology industry? The founder of 500… Read More... →

Servy, an app that lets restaurants offer a partial discount in exchange for private feedback, has just closed $800K in seed funding. Investors include RiverPark Ventures, Beacon Fund, Food-X, DreamIt Ventures, and Nick Kenner, CEO and Founder of Just Salad. Most online restaurant reviews are either written because of a fantastic or awful experience. Either way, these reviews live online… Read More... →

Posted by randfishWhen you're creating content, especially when you're a smaller shop without much inherent authority, it's often a good idea to publish that content on a different site -- one that does have authority and can help you rank by linking back to the original version on your site. What types of platforms should you approach, though, and should you publish it on your own site first? In today's Whiteboard Friday, Rand answers those questions and dispels a rumor about whether this approach could le... →

Elon Musk’s SpaceX is trying to launch a spacecraft and have the rockets return safely back to Earth…specifically on a floating barge. As it turns out, it’s not that easy. And it costs a lot of money. There’s now a web game that lets you give it a try yourself. In case you forgot, here’s what happened in real life: Think it’s easy? Try the game.… Read More... →

Pinterest has revealed today it has reached a milestone of 100 million monthly active users. The post Pinterest Reveals Its User Numbers: 100 Million Monthly Actives by @mattsouthern appeared first on Search Engine Journal .... →

PRESS RELEASE: Penumbra, Inc., today announced the pricing of its initial public offering of 4,000,000 shares of its common stock at a price to the public of $30.00 per share. The offering is scheduled to close on September 23, 2015, subject to customary...... →

Google+ links and reviews are no longer being included in search results, even in searches for specific business names. The post Google+ Links and Reviews Dropped From Google Search Results by @mattsouthern appeared first on Search Engine Journal .... →

How do you convey empathy concisely and unambiguously across languages?  The Dislike button has been the most requested feature from Facebook’s users for years. Finally, this week CEO Mark Zuckerberg revealed the company is building a way for people “to express that they understand and that they relate to you” when you share something sad, such as news of a natural disaster… Read More... →

Hello friends, and welcome back to another episode of TCBTC, TechCrunch’s most esteemed bitcoin podcast. This week we dug into Disrupt’s coming bitcoin panel, which our own John Biggs will moderate, host, and generally kick over. Also on the program today is Erik Voorhees, a noted bitcoin expert and entrepreneur. Voorhees’ new project, ShapeShift.io, recently raised… Read More... →