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Turn more shoppers into buyers by gaining their trust. The post Reduce Cart Abandonment and Increase Revenue with Customer Reviews- July 29 Webcast appeared first on Search Engine Land. Please visit Search Engine Land for the full article.... →

ЦП продолжает изучать содержимое повседневных сумок, рюкзаков и портфелей представителей ИТ-индустрии. На этот раз мы попросили основателя Surfingdird и Relap.io Сергея Шалаева рассказать, что он носит с собой в сумке.... →

PayRange, which makes a small device that plugs into vending machines that enables customers to pay with credit cards, said that it has raised $12 million in venture financing. The company produces a device that plugs into vending machines that interacts with an app. It uses Bluetooth to connect to the app, wherein customers can make a purchase. The device works with basically any vending… Read More... →

We're excited to announce the v2.3.0 release of the Google Mobile Ads Unity Plugin! The new release brings support for AdMob in-app purchase ads to the Unity game engine . You can grab the updated Unity package on GitHub . In-app purchase ads in Unity with AdMob In-app purchase (IAP) ads are interstitial ads that display offers for your in-app products. They allow users to make purchases directly from within your app as part of your normal ad flow.... →

Apple has a history of treating games like toys.... →

In spite of being a literary snob, one who turned up his nose at anything that smacked of business ' when Demian Farnworth was first introduced to the world of direct-response copywriting, he fell in love. Demian fell in love with the thought of using his writing to influence and persuade people. He also fell in love with the idea of getting rich. (He wanted to be a wealthy snob).... →

OPINION: Regardless of the rights and wrongs of the way Uber goes about its business, the bottom line is people like the convenience of a taxi in their pocket and cheaper cab fares. Protests are the best free marketing Uber could ask for.... →

Be sure consumers will see you're open during summer hours when they search for your business. The post Are Your Summer Hours Showing In Google? New Tool Makes Checking Google My Business Listings Easy appeared first on Search Engine Land. Please visit Search Engine Land for the full article.... →

Personalization algorithms influence what you’ve chosen yesterday, what you choose today and what you’ll be choosing tomorrow. Simultaneously, there seems to be something wrong with personalization. We are continuously bumping into obtrusive, uninteresting ads. Our digital personal assistant isn’t that personal at all. We’ve lost friends to the algorithmic abyss of the… Read More... →

VB WEBINAR: In VB’s recent report on email marketing, we found that nearly 80 percent of email marketers struggle with the basics of maintaining or growing subscribers using email marketing. More than 50 percent are dissatisfied with their current email marketing provider. So what's the problem?... →

Following the rollout of Tumblr’s GIF search engine earlier this month, the blogging platform is today launching another new feature aimed at helping users discover and share GIFs: Tumblr TV. The addition is a combination of a search and viewing feature for GIFs, which helps you find the animated images housed on Tumblr and then view them in a full-screen mode. The “TV” part… Read More... →

On-demand service Postmates just closed a $80 million round of funding, valuing the company at more than $400 million. The round was led by Tiger Global Management, and follows a $35M round closed in February. Still developing…. Please refresh Read More... →

As its competitors flounder, on-demand delivery startup Postmates announced an $80 million raise today led by Tiger Global, bringing the company’s total funding to date near $140 million. Postmates may raise $1.2 million more, the company revealed in a public filing this morning. Today’s announcement arrives shortly after competitor Wunwun bit the dust. Before that, eBay’s local delivery […]... →

Отрасль прошла долгий путь для улучшений качества поиска. С нашего скромного начала в 1995, который считается годом рождения SEO, мы находимся сегодня на новом этапе развития. Мы отказались от тактики спама. Мы делаем больше, чем наполняем сайт ключевыми словами, измеряя плотность. Мы не ставим ссылки ради тиц’a, мы ставим ссылки для привлечения трафика. Это означает, что мы, сеошники, создаем ценности в SEO. Подкрепить ссылку трафиком умеет PFLink.ruЧитать дальше →... →

Learn more about the local and regional search marketing professional groups to participate in judging and provide support to #TheLandys as promotional partners. The post Regional Associations Lend Support To Search Engine Land Awards appeared first on Search Engine Land. Please visit Search Engine Land for the full article.... →

Как создать образ надежной компании и проверить всех сотрудников... →

Businesses desperately want your email address, but its annoying to type in on mobile. Cue Facebook’s latest News Feed ads. A marketer can buy an add asking for you to sign-up for a newsletter or request a sales call, and with two-taps you can auto-fill your email address, phone number, or other info you’ve registered with Facebook. Facebook is testing these “Lead Ads”… Read More... →

The new functionality is aimed at better GIF discovery.... →

Google недолюбливает сайты с flash-играми... →

Дмитрий Степаненко, основатель сервиса Hot-WiFi, позволяющего рекламировать заведение при помощи беспроводной точки доступа, на основе данных своей компании написал для ЦП обзор о том, какие места чаще всего посещают российские стартаперы и чем они любят заниматься.... →