WeWork acquires SEO and marketing company Conductor

WeWork is acquiring Conductor. The two businesses might not seem like an obvious fit. Why would a coworking giant buy a company that’s best known for search engine optimization? Well, Conductor co-founder and CEO Seth Besmertnik said that he and WeWork CEO Adam Neumann went to college together, and they’ve “kept reconnecting and reconnecting over the years.” More… Read More...