Свежие новости и отзывы о Apple

You know it’s not just any old Chromebook when Google and HP team up for the thing’s product launch. And indeed, the HP Chromebook 13 looks to be a pretty compelling alternative to the MacBook upgrade Apple ushered into the world last week. The laptop makes a compelling case both in terms of looks and muscle, sporting an all metal design and those Intel Core m Skylake processors… Read More... →

When you use your mobile phone on iOS or Android, Google and Apple both try to get you to set your home and work address. But now, if you search for certain queries with location qualifiers...... →

Apple begins rolling out Carekit, its mobile software framework for health apps, today. Apple announced the open-source software development platform last month with the aim to make it easier for developers to build health apps on iOS devices. Starting today, Carekit will integrate with four iPhone apps, including two of the Glow family of apps Glow Nurture and Glow Baby; Start, an app for… Read More... →

A body was found in a conference room at Apple’s headquarters in Cupertino this morning, according to several news reports. The Santa Clara County Sheriff’s Department is currently investigating the incident. A public information officer for the department did not return a request for comment. Dispatch audio obtained by TMZ suggests that a female employee was injured and escorted… Read More... →

Американская Apple подала два иска с общей суммой требований в 16 млн рублей к российским интернет-магазинам, торгующим техникой, пишет РБК. Один из ответчиков полагает, что претензии могут быть связаны с нарушением прав на товарные знаки.... →

It was bound to happen, but now it’s official. Apple shares opened at $96, down 8 percent compared to yesterday’s closing price of $104.35. But because this downswing is about Apple, 8 percent represents a lot of money. In just one night, Apple investors shaved around $43 billion off the company’s market capitalization. Read More... →

Падение продаж iphone – пока это не качество управления, не отсутствие правильной стратегии, не проблема потери рынка. Рынок смартфонов насытился. Прирост пользователей стал очень маленьким, а сменяемость телефонов замедлилась. Рынок уперся в потолок. А сможет ли Apple заменить потерю продаж другими продуктами – большой вопрос. Отличный рост продаж других продуктов пока не изменил настроение инвесторов. Но, хоронить их еще рано. Слишком много кеша, лояльных пользователей и талантливых людей. Будут еще новые... →

Apple took a more than $40 billion hit today after reporting its second-quarter earnings — and it was bleak. Shares of Apple were down more than 8% in extended trading today at one point. Things went about as poorly as you could expect: the company couldn’t hit revenue or earnings targets, iPhone sales fell off a cliff from the year ago quarter, and its third-quarter guidance… Read More... →

For the first time in its history, the iPhone is experiencing a drop in sales. In 2015 at this same time, Apple sold 61 million units of the iPhone. This year, for the period ending March, Apple has only sold 51.2 million units, representing a 16 percent YOY drop. This shouldn’t come as a surprise for most folks, who know that we are close to (if not already at) peak iPhone levels.… Read More... →

During an earnings call marked by a lot of less than stellar news, Apple CEO Tim Cook did manage to locate some bright spots in the company’s ever expanding portfolio. Among them was a steady increase in paying Apple Music subscribers. That number has surpassed 13 million, up from the 11 million announced by execs Eddy Cue and Craig Federighi back in February. Of course, the number… Read More... →

Okay folks, this is the big one. Last year the company brought in revenue of $58 billion — and it showed its first decline in 13 years by posting revenue of $50.6 billion for the second quarter this year, missing analyst expectations by on its revenue and guidance quite a bit. We’re parsing through all the details right now — here’s everything you need to know about… Read More... →

Выручка Apple по итогам второго квартала 2016 финансового года составила $50,6 млн, в то время как компания прогнозировала доход на уровне $52 млн, говорится в отчётности корпорации. За аналогичный период 2015 финансового года выручка составила $58 млн. Таким образом, выручка корпорации, как и предсказывали аналитики, упала впервые за 13 лет.... →

The FBI plans not disclose to Apple the method it used to access an iPhone belonging to the San Bernardino shooter, or submit it for an internal government review, according to a Wall Street Journal report. The FBI announced in March that it had purchased a hacking tool from a third party that enabled it to access data on an iPhone used by Syed Farook. Farook and his wife killed 14 people… Read More... →

Some of the biggest names in tech and corporate America, including Facebook CEO Mark Zuckerberg, Apple CEO Tim Cook, Facebook COO Sheryl Sandberg and Walmart CEO Doug McMillon, have teamed up with governors and educators to ask Congress to provide $250 million in federal funding to school districts in order to give every single K-12 student in the nation an opportunity to learn how to code.… Read More... →

Сегодня в рубрике «Стартапы» — сервис iSmashed, который позволяет вызвать мастера для ремонта смартфона. Передаем микрофон.... →

Apple will report its second-quarter earnings, and all eyes are going to be on the company’s iPhone sales. That’s because the big question for Apple is going to be whether or not iPhone sales have hit a wall and that the company will see a year-over-year decline in revenue, marking a significant moment for the company which has traditionally been a company that’s steadily… Read More... →

Apple released a couple of new iPhone ads on its YouTube channel. While the second one called ‘Fingerprint’ is in the same vein as previous ads, the first one called ‘Onions’ is a quirky ad and stands out from many Apple ads. Read More... →

Posted by KelseyLibert[Estimated read time: 9 minutes] In a recent Whiteboard Friday about 10x content, Rand said to expect it to take 5 to 10 attempts before you’ll create a piece of content that’s a hit. If you’ve been at the content marketing game for a while, you probably agree with Rand. Seasoned content marketers know you’re likely to see a percentage of content flops before you achieve a big win. Then, as you gain a sense for why some content fails and other content succeeds, you integrate what you’v... →

A judge today officially put an end to the fight between the Justice Department and Apple over unlocking the iPhone of a New York man convicted of selling drugs. U.S. District Judge Margo Brodie denied as moot the government’s request to force Apple to help extract data from the phone after an individual provided the passcode to the government. This is the second time in recent… Read More... →

За первый год продажи «умных» часов Apple Watch вдвое превысили объём проданных в дебютный год смартфонов iPhone. Об этом сообщает The Wall Street Journal со ссылкой на опрошенных аналитиков.... →