Свежие новости и отзывы о Apple

Apple has published four job postings that reveal the company’s intent to make its Siri personal digital assistant more capable when it comes to fielding queries about sports. Potentially, that could make Siri a more essential companion for resolving debates at the water cooler. The job postings, with the job title “Siri Software Engineer — […]... →

In what is probably one of the most unique studies involving iBeacons, music, and sex anyone has ever done, a researcher (in connection with Apple Music and Sonos) has found that music in the home increases togetherness, closer “proximity,” and leads to 67% more sex worldwide. Now before you say “Hey, this is just Apple and Sonos trying to sell us product” understand… Read More... →

Posted by MiriamEllis St. Valentine’s Day is on the way, and I’ve been thinking about love and loyalty as they apply in the local business world. It’s been estimated that it costs 7x more to acquire a customer than to retain one; in my city, most of the major chains offer some type of traditional customer loyalty program. Most rely on a points-based system or an initial sign-up investment to receive benefits, but I wondered about Main Street. I picked 15 locally owned businesses at random to see if they had... →

Apple today announced that it has open-sourced benchmarking tools for measuring performance of code written in its Swift programming language. The toolset is available now on GitHub under an open-source Apache license, like the rest of Swift. “The suite contains source code for benchmarks, libraries, and utilities designed to help track Swift performance and catch […]... →

As you know, Apple confirmed the existence of AppleBot, their web crawler, last year. The main purpose of it is to help index content not just in apps but also the app content that references the web (like Google App Indexing but in the iOS world)...... →

VB INSIGHT: While it’s fairly common knowledge that iOS and Android users have different priorities and tendencies, one wouldn’t guess Apple customers have more than a 300 percent higher conversion rate in key app categories. It might also come as a surprise that certain cultural groups, regardless of location, stay engaged and convert at more than double or […]... →

Apple isn’t releasing exact sales numbers, but some expert digging has led many to believe that sales of the Apple Watch haven’t reached expectations since its launch in spring 2015. The company’s annual filing suggested it sold $1.7 billion worth in fiscal 2015, but compare that with the iPhone, which sold $32.2 billion worth in the fourth quarter alone. That’s a… Read More... →

Apple has repeatedly shown its contempt for gaming, and the company still hasn’t changed. Developer Tyrone Rodriguez, founder of studio Nicalis, revealed that Apple has rejected The Binding of Isaac: Rebirth from the App Store (first reported by EuroGamer). The game has players taking on the role of a boy named Isaac whose mother has […]... →

Более 180 тысяч пользователей iPhone пожаловались на появление «ошибки 53», которая приводит к исчезновению личных данных владельца устройства, а также оставляет смартфон в неработоспособном состоянии. Эта ситуация вызвана обновлением операционной системы до iOS 9 и спровоцирована самой Apple, пишет The Guardian.... →

Going to an unauthorized Apple technician to repair your home button can cost you a lot of money. On Friday, The Guardian reported that thousands of iPhone users encountered a mysterious “Error 53” error due to a new security feature to protect your Touch ID data. This error renders your iPhone useless as it bricks it. Read More... →

This week, Alphabet surpassed Apple as the most valuable public company in the world, China released HD true-color photos of the moon, and IBM made three acquisitions. Here are the stories to catch you up on this week’s tech news. Read More... →

Wiper announced today that it has raised another $2 million, bringing its total seed round to $4.5 million as the messaging app expands into entertainment. The company has also launched a $4.99 monthly streaming service for independent films, along with an Apple TV app. The latest infusion of capital comes from the company’s existing investor […]... →

For the past couple of weeks, a newcomer has been at the top of the iOS app store. Color Switch is one of those free downloadable games like Flappy Bird that came out of nowhere and hit the top. It’s games like Color Switch, which tests your skill at moving a ball through color-coded obstacles, that […]... →

Apple does not break out sales of its debut wearable, the Apple Watch, so it’s up to analysts to stump up the sales estimates — and the latest to do so, Canalys, reckons the Apple Watch accounted for two-thirds of the smartwatch market in 2015, with more than 12 million units shipped by its count in total — and more than five million of those in the holiday quarter. Read More... →

А что, если Apple проиграет эту войну?... →

I’m excited to announce that TechCrunch Video has arrived on Apple TV, and now available to download in the App Store! The app features our entire VOD library as well as our growing list of live streaming events, just in time for 1st and Future this Saturday February 6th, and the 9th Annual Crunchies on Monday February 8th. TechCrunch Video is helpfully featured in… Read More... →

GUEST: So Google did it. Alphabet, the holding company of Google, just announced its 2015 fourth quarter earnings at $8.67 per share on revenues of $21.33 billion, a profit so good that it sent the company’s market capitalization soaring above that of Apple’s, claiming the title as the world’s most valuable company. It is an even […]... →

Posted by BaileyMezThe abundance of apps within the Apple App Store and the Google Play Store makes them both great and scary places to run a business. Despite the plethora of choices, however, a brand can find a home and thrive in the app stores.However, it is the job of the app publishers and marketers to make that mission a reality through (a) higher engagements and conversions amongst app store visitors, and (b) a viable ASO plan for long-term retention in the Apple App Store and the Google Play Store. ... →

Apple’s dominance as the top smartphone maker in the U.S. continued throughout last year, growing slightly from 41.6 percent in December 2014 to 42.9 percent of the pie at the end of 2015. Samsung meanwhile slipped a bit, from 29.7 percent in December 2014 to 28.4 percent in December 2015. Rounding out the top five […]... →

Летом 2014 года торговая площадка eBay создала платформу eBaySocial, на которой пользователи могут составлять тематические обзоры или коллекции товаров и получать кэшбек (от 5% до 7%) за покупки, совершенные через свои подборки. Пользователи, которые покупают продукты на этой платформе на основе чужих обзоров, также получают возврат средств в размере 3%.На фестивале рекламы Red Apple в 2015 году представители маркетингового отдела eBay поделились результатами работы сервиса — редакция vc.ru взяла у них инте... →