Свежие новости и отзывы о Apple

Apple получила патент на принципиально новую систему таргетирования мобильной рекламы. Инновационный подход к таргетингу позволяет транслировать каждому конкретному пользователю рекламу только тех товаров и услуг, на которые у него достаточно финансовых средств на счёте карты. Информация о патенте уже опубликована на официальном сайте Американского Бюро по патентам и товарным знакам (USPTO). Благодаря развитым системам аналитики, Apple будет автоматически определять объёмы финансовых средств на счетах банк... →

A number of mobile app publishers are still trying to figure out their strategies related to Apple’s first wearable device, the Apple Watch. While many opt for background apps that push relevant information when needed, Hulu’s entry into the Apple Watch space instead sees the company turning the Apple Watch into a remote control that lets you control video playback across a number… Read More... →

The Apple Watch was released in April, but many still struggle to understand why this watch could become a useful device. Do we need another screen in our lives? With today’s four new ads, Apple provides many different answers. The Watch is a fitness device, a device to save time and a great travel companion. Read More... →

Samsung has begun testing its answer to Apple Pay in Korea this week. The service is called Samsung Pay and it is powered by LoopPay, the Boston-based company that Samsung snapped up earlier this year. It’s due to launch in Korea and the U.S. first before expanding worldwide, but Samsung has nudged it into action with a pilot program among Galaxy S6 and S6 Edge owners in its home country. Read More... →

An e-SIM card is built into the phone and is not tied to any specific carrier. This would make it far easier and far faster to switch carriers.... →

Компания Apple запатентовала систему таргетирования мобильной рекламы, позволяющую показывать пользователям только те продукты, которые они могут себе позволить. Сообщение об этом 16 июля появилось на официальном сайте Американского Бюро по патентам и товарным знакам (USPTO).... →

HBO’s over-the-top streaming service aimed at cord cutters, HBO NOW, is today becoming available on Amazon Fire tablets devices, the companies are announcing this morning, and will soon arrive on Fire TV and Fire TV Stick streaming media devices in the “coming weeks.” The move signals the end of the Apple exclusivity window, which means that the promised Google Play… Read More... →

HBO Now today announced its app has arrived on Android devices and Amazon’s Fire tablets. At the same time, Amazon announced the app will be available on the Amazon Fire TV and Fire TV Stick “in the coming weeks.” More to follow More information: Powered by VBProfiles... →

Four months after releasing the powerful photo editing app Enlight for the iPhone, Jerusalem-based Lightricks announced today the release of a version for the iPad. Before Enlight, Lightricks was best known as the company behind Facetune, the self-portrait editing app that was no. 6 on the paid apps chart for Apple’s App Store in 2014. Facetune […]... →

If you live in New York City, you know that the cost of renting a place can be expensive. One company wants to make it more affordable in not only the Big Apple, but also throughout the U.S. through what it calls “community offering flexible shared housing.” Called Common, today it has raised a $7.35 […]... →

Want to create content like Apple? Here are a few fundamental ways all businesses can be inspired to publish engaging, awesome content. The post 10 Simple Lessons From Apple for Creating Awesome Content by @JuliaEMcCoy appeared first on Search Engine Journal .... →

OPINION: With Apple's announcement today it not only reinforced its commitment to the iPod, but it also made a big investment in a form factor -- namely the four-inch-screen size form factor of the iPod Touch.... →

It was just a year ago today, that Apple and IBM shocked the world when they announced a partnership. Apple, the consummate consumer company was teaming up with IBM, the quintessential buttoned-down corporation with an enterprise pedigree. It seemed to be the oddest of odd couples, but one year in and 32 apps later, the partnership seems to be flourishing and giving both companies… Read More... →

The tough Chinese market is growing too huge to ignore, but Apple may provide an easy solution to developers wary of working with publishers.... →

Showtime’s recently launched over-the-top video streaming service, a competitor of sorts to HBO NOW, hit its first snag last night when the Showtime apps on Apple and Roku devices experienced a brief outage. A number of Showtime viewers reported being unable to stream titles on demand via these apps beginning around 11 PM EST on Tuesday, though the apps’ live feeds and the… Read More... →

Apple hopes to continue selling the free-standing players even as they've been outsold and overshadowed by smartphones.... →

There are indications that Apple still believes that the iPod touch fits a certain niche, and those come in the form of a smattering of hardware upgrades. The refreshed models feature a more powerful processor, better camera hardware and imaging software and a focus on the iPod as a gaming and photography platform. The Refresh New iPods generally means new colors, and this is no exception. The… Read More... →

Ирландская компания Probendi подала судебный иск против Apple, обвинив ИТ-гиганта в незаконном рекламном использовании принадлежащего ей бренда iWatch. Об этом сообщает Bloomberg.... →

ANALYSIS: The product has been on the market long enough now, so for Apple to be silent on sales numbers now would be less than transparent.... →

GUEST: It’s only been a few short weeks since Apple launched its app analytics tool, but for mobile developers and marketers, it’s a whole new era.... →