Свежие новости и отзывы о Apple

Apple has launched a new advertising campaign last week with an aggressive tagline — “if it’s not an iPhone, it’s not an iPhone.” Today, the company released a third new ad. This new campaign focuses on the unique features behind an iPhone. Things that you won’t find if you opted for an Android phone. This ad is clearly tarted toward existing Android… Read More... →

Getting your name out is crucial: Your brand name is your biggest most reliable asset. Whatever happens to your business, your name will remain yours. 1. Make Your Brand User Centric Your ideas may be great, your graphic artwork, technology and services may be outstanding, but, if you are talking to the wrong crowd: your brand will not grow. Everything about Apple’s marketing and branding is targeted toward someone in... [Read More...] The post Building Your Brand: Make it Personal appeared first on Interne... →

Представители Microsoft сообщили о том, что официальный запуск приложения Cortana для Android состоится в ближайшие несколько недель. Компания провела тестирование функционала персонального ассистента на небольшом числе пользователей из США и Китая. В настоящее время тестовая версия приложения удалена. «Запуск персонального ассистента для Android планировался уже в этом месяце. В интернет просочились тестовые запуски его функционала. Cortana для Android получит весь функционал, доступный в версии для Windo... →

Создатель мессенджера 4talk Сергей Кравцов о бесперспективности музыкальных мессенджеров. Совсем недавно вылетел из сторов apple и google растущий Music Messenger. Судя по тому, что уже прошло больше двух недель и его не видно шансов вернуться в сторы не много.  Честно говоря, я не понял замысла ребят прокатиться на идее кидаться музыкой и чтобы «пронесло». Пока платформы apple и google не имели своих собственных сервисов по подписке можно было. Сейчас уже не так все радужно. Любой растущий сервис обращает ... →

Самые популярные и обсуждаемые тексты «Цукерберг позвонит» уходящей недели — в традиционном воскресном дайджесте.... →

GUEST: Halfway through its third wave of creative self-destruction, Silicon Valley is delivering the biggest shift in consumer media ever and its fourth wave will make us truly mobile in time for its 50th anniversary in 2027.... →

OPINION: Saying Xiaomi stole Apple's design smacks of a willing misunderstanding about how design works in the smartphone world.... →

Because there exist only two kinds of watches – Apple Watches and all others – Chrono24 is addressing a pretty big market: high-end collectors of mechanical timepieces. The watch consignment and sales site just raised €21 million from Insight Ventures to open new offices in New York and Hong Kong and have even added a new feature called Trusted Checkout, a system that… Read More... →

Корпорации предлагают операторам перейти на новый стандарт карт... →

With Apple investing more in its mapping technology, Google continuing to enhance its map-based apps, and Nokia attracting major companies with the proposition of acquiring Here, it’s clear that digital maps play a key part of our digital lives. With that in mind, Mapstr is looking to capitalize on the existing utility of maps by […]... →

Apple получила патент на принципиально новую систему таргетирования мобильной рекламы. Инновационный подход к таргетингу позволяет транслировать каждому конкретному пользователю рекламу только тех товаров и услуг, на которые у него достаточно финансовых средств на счёте карты. Информация о патенте уже опубликована на официальном сайте Американского Бюро по патентам и товарным знакам (USPTO). Благодаря развитым системам аналитики, Apple будет автоматически определять объёмы финансовых средств на счетах банк... →

A number of mobile app publishers are still trying to figure out their strategies related to Apple’s first wearable device, the Apple Watch. While many opt for background apps that push relevant information when needed, Hulu’s entry into the Apple Watch space instead sees the company turning the Apple Watch into a remote control that lets you control video playback across a number… Read More... →

The Apple Watch was released in April, but many still struggle to understand why this watch could become a useful device. Do we need another screen in our lives? With today’s four new ads, Apple provides many different answers. The Watch is a fitness device, a device to save time and a great travel companion. Read More... →

Samsung has begun testing its answer to Apple Pay in Korea this week. The service is called Samsung Pay and it is powered by LoopPay, the Boston-based company that Samsung snapped up earlier this year. It’s due to launch in Korea and the U.S. first before expanding worldwide, but Samsung has nudged it into action with a pilot program among Galaxy S6 and S6 Edge owners in its home country. Read More... →

An e-SIM card is built into the phone and is not tied to any specific carrier. This would make it far easier and far faster to switch carriers.... →

Компания Apple запатентовала систему таргетирования мобильной рекламы, позволяющую показывать пользователям только те продукты, которые они могут себе позволить. Сообщение об этом 16 июля появилось на официальном сайте Американского Бюро по патентам и товарным знакам (USPTO).... →

HBO’s over-the-top streaming service aimed at cord cutters, HBO NOW, is today becoming available on Amazon Fire tablets devices, the companies are announcing this morning, and will soon arrive on Fire TV and Fire TV Stick streaming media devices in the “coming weeks.” The move signals the end of the Apple exclusivity window, which means that the promised Google Play… Read More... →

HBO Now today announced its app has arrived on Android devices and Amazon’s Fire tablets. At the same time, Amazon announced the app will be available on the Amazon Fire TV and Fire TV Stick “in the coming weeks.” More to follow More information: Powered by VBProfiles... →

Four months after releasing the powerful photo editing app Enlight for the iPhone, Jerusalem-based Lightricks announced today the release of a version for the iPad. Before Enlight, Lightricks was best known as the company behind Facetune, the self-portrait editing app that was no. 6 on the paid apps chart for Apple’s App Store in 2014. Facetune […]... →

If you live in New York City, you know that the cost of renting a place can be expensive. One company wants to make it more affordable in not only the Big Apple, but also throughout the U.S. through what it calls “community offering flexible shared housing.” Called Common, today it has raised a $7.35 […]... →