Свежие новости и отзывы о Google

Posted by jocameron Reporting can be the height of tedium. You spend your time making those reports, your client may (or may not) spend their time trying to understand them. And then, in the end, we’re all left with some unanswered questions and a rumble in the tum of dissatisfaction. I’m going to take some basic metrics, throw in some culinary metaphors, and take your client reporting to the next level. By the end of this article you’ll know how to whip up intelligent SEO reports for your clients (or poten... →

Intel, Salesforce, eBay, Sony, SAP, McKinsey & Company, Zalando and Cogitai are joining the Partnership on AI, a collection of companies and non-profits that have committed to sharing best practices and communicating openly about the benefits and risks of artificial intelligence research. The new members will be working alongside existing partners that include Facebook, Amazon, Google,… Read More... →

Google’s annual I/O developer conference starts on Wednesday, and the 2017 edition of the show should be full of news and announcements, just like every year before now. Typically, we see lots in the way of new versions of Google apps, new software features and even major operating system updates – all of those are likely to be revealed during tomorrow’s keynote at 10 AM… Read More... →

Как запрет российских социальных сетей и сервисов повлияет на украинский бизнес.... →

Google Cloud launched a new Internet of Things management service today called Google Cloud IoT Core that provides a way for companies to manage IoT devices and process data being generated by those devices. A transportation or logistics firm, for example, could use this service to collect data from its vehicles and combine it with other information like weather, traffic and demand to place… Read More... →

Google today announced that Cloud Spanner, its globally distributed relational database service, is now generally available after what was a relatively short four-month beta period. When it launched, Google positioned the service as an alternative for businesses that were about to outgrow their existing relational databases. “If you are struggling with the scale of your transactional… Read More... →

В целом компания выплатила 439 млн рублей... →

Google AdSense has an ad unit known as a link units, which are simple text based links that are ads that drive you to a page of ads. Normally...... →

Google's John Mueller made it loud and clear on Twitter that you should try to use anchor text in your links and alt text in your images. He said "I wouldn't leave it out if you can avoid it" when he was talking about anchor text in your links and alt text in your images...... →

Abhijeet Gadekarâ shared a screen shot with me on Twitter of Google testing large arrows on the left and right side of the page...... →

Pinterest and Google’s recent moves to leverage visual search technologies in order to connect consumers with products have not gone unnoticed by those in the e-commerce business. One company, Wayfair, is today taking inspiration from these efforts with a new feature for finding home furnishings that allows consumers to take a photo of something they like, then see related styles… Read More... →

It is one thing to partake in the Google webmaster hangout office hours events over YouTube Live hangouts but it is another thing to do it sitting inches away from Google's John Mueller...... →

Google announced they are now providing ways to report on your historical quality score in Google AdWords. In addition to the historical quality score, you can also get historical landing page experience...... →

На конференции Google I/O, которая начнётся 17 мая 2017 года, Google представит версию голосового помощника Assistant для iPhone. Об этом пишет Bloomberg со ссылкой на источники, знакомые с планами компании.... →

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Поисковый гигант изменит правила пользования сервисом AdSense... →

Ставки получили больший вес, чем показатель качества... →

Google AdWords начал предоставлять больше информации по показателю качества (Quaity Score). Благодаря обновлению рекламодатели смогут просматривать статистику по этой метрике за предыдущие периоды. Текущий показатель качества и его составляющие теперь представлены в четырех столбцах: «Показ. кач-ва», «Качество целевой страницы», «Релевантность объявления» и «Ожидаемое значение CTR». Сведения о показателе качества и его составляющих за прошлые периоды […]... →

В начале мая Google AdWords приступил к запуску обновлённой формулы расчёта пороговых значений рейтинга объявлений (Ad Rank). Об этом сообщает Search Engine Land. Напомним, что рейтинг объявления определяет его позицию на странице. Этот показатель рассчитывается на основании таких метрик, как максимальная CPC, ожидаемая CPC, релевантность объявления, качество целевой страницы и оценочное влияние расширений объявления и […]... →

Posted by JoyHawkinsRecently, I’ve had a lot of people ask me how to deal with duplicate listings in Google My Business now that MapMaker is dead. Having written detailed instructions outlining different scenarios for the advanced local SEO training manual I started selling over at LocalU, I thought it'd be great to give Moz readers a sample of 5 pages from the manual outlining some best practices. What you need to know about duplicate GMB listingsBefore you start, you need to find out if the listing is ver... →