Свежие новости и отзывы о Google

Google объявила о снижении минимальной цены на приложения и покупки внутри них в 17 странах. В частности, в России этот показатель будет снижен вдвое — с 30 до 15 рублей.... →

В новой версии документа появилась расширенная информация о мобильном и локальном поиске

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Все кампании контекстно-медийной сети с оплатой на базе CPM переведены на новую модель тарификации... →

Свежепредставленный российский Google Flights не знает большого количества российских городов и авиакомпаний, но для москвичей сойдёт.... →

Яндекс, в свою очередь, настаивает на конструктивности своих претензий к Google... →

Google перезапустила свою социальную сеть Google+ с обновленным дизайном, группировке контента в «Коллекциях» и сообществами. Об этом компания сообщила в своём блоге.... →

Хотя две недели назад Джон Мюллер утверждал обратное

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Google+ has been reimagined a home on the web for communities and collections. The post Google Decides Google+ is a Place For Communities and Collections by @mattsouthern appeared first on Search Engine Journal .... →

Google AdWords перевёл все кампании в контекстно-медийной сети с оплатой на базе CPM на новую модель тарификации – «Цена за тысячу показов в видимой области экрана». Эта модель позволяет рекламодателям платить лишь тогда, когда объявление попало в поле зрения пользователя. Показ считается выполненным в видимой области, если 50% объявления отображается на экране в течение не менее одной секунды для медийной рекламы и не менее двух секунд для видеорекламы. Это гарантирует, что бюджет расходуется только на фа... →

Google has lowered the minimum cost of apps and in-app purchases in a range of emerging markets following a trial period in India earlier this summer. Read More... →

17 ноября 2015 года компания Google официально запустила Google Flights (Авиабилеты) в России.  Google Авиабилеты позволяют сравнивать стоимость билетов на рейсы у разных компаний. Сделать это можно как по адресу www.google.ru/flights, так и на странице поиска Google. Цены на перелёты указаны в рублях. «С сегодняшнего дня вы можете найти и сравнить цены на авиабилеты напрямую в Поиске Google. Если вы не нашли подходящего билета, сохраните маршрут своего путешествия и следите за изменениями цен в Google Now... →

Posted by SimonPensonIntroduction Stage One: Setting expectations and objectives Stage Two: Audience understanding Stage Three: Brand activation Stage Four: Campaign plans Stage Five: Finding the right prospects Stage Six: Social Stage Seven: Retargeting Free downloadable campaign planner __________ “How do I know if my content campaign is going to work?” This question is the one I get asked more than any other at present, and for good reason; creating hit content, consistently, is one of the biggest challe... →

Posted by Ivan Passos, Product Manager, Google Apps for Work Today we're rolling out a few updates to Google+ that make it easier to focus on the features our Apps customers tell us they find the most useful. There's a new homestream to quickly browse through content,... →

Google has redesigned its Google+ social network with more of a focus on Communities and Collections. The updated service has become more mobile-friendly and is situated around helping make “life easier for people.” If you’re interested in giving this design a try, Google is requesting that you opt-in by going here. Even though the first […]... →

Google+ has always been a project for Google, regardless of what you’ve read in the media. With projects, come changes…and there have been quite a few for Google+ this year. The Photos product that got pulled out of G+ is doing pretty damn well, and YouTubers were happy when the service was unbundled from the video-sharing site. The shift continues today with a complete… Read More... →

You’re a tech giant that has built an artificial intelligence engine 5-7 years ahead of your competition that uses advanced machine learning to power many of your key products to the top of their class in functionality. What’s next? Share it with the entire internet. Last week Google open-sourced TensorFlow, the machine learning library that allows Google to recognize spoken… Read More... →

For years, brand advertisers have been looking for ways to ensure their online ads are seen. This can be difficult " 56% of all display ads and 46% of all video ads aren't viewable because they're below the fold, scrolled out of view, or in a background tab. For several years,... →

Google today announced that it has open-sourced a new tool for pushing emails in Thunderbird up to Gmail, where it can be accessed on mobile devices. The tool doesn’t come with a simple one-click interface. “It is not user friendly in any way. If you are not a developer, you probably want to stay away,” […]... →

If you’ve ever been stuck using another email service and want to move over to Gmail, importing all of your mail is a real pain in the ass. Think Apple’s Mail client tied to say, an exchange account. Today, Google open sourced two projects that’ll help make moving over much easier. Here’s what the team said today about it: Do you have an old Thunderbird mail archive… Read More... →

You've probably seen Progressive Insurance's terrific commercials with Flo the enthusiastic cashier. But have you seen their terrific new mobile app? It's a story of perseverance. Their full site at Progressive.com has been rated as America's best insurance carrier website for more than a decade. 1 But a few years back, as consumers shifted to mobile,... →