Свежие новости и отзывы о Google

Some of the biggest ad agencies and ad networks are putting their weight behind a new program that will (hopefully) verify legitimate digital ad impressions and make sure advertisers are fairly paid. New York-based Trustworthy Accountability Group (TAG) is offering a two-pronged strategy in the initiative. In the first part, called TAG Registry, legitimate publishers […]... →

Too often diversity discussions in business are framed as a zero-sum game: affirmative action versus meritocracy, minority versus majority, them versus us. There are some hopeful signs that the tech industry is starting to realize that this is not the case. Google, Facebook, Twitter, Apple, and Amazon — among others — have all made a […]... →

Компания Google запустила сайт, посвящённый менеджменту, управлению и развитию персонала. Об этом глава HR-департамента Google Лазло Бок сообщил в своём аккаунте в LinkedIn.... →

Posted by Erzsi Sousa, Product Marketing Manager Editor's note: We're jumping into our Delorean to explore how some of our favorite historical figures might have worked with Google Apps . Today, in honor of National Breast Cancer Awareness Month , we imagine how Marie Curie's discovery of radioactivity, which won a Nobel Prize and revolutionized modern cancer treatment, might have played out in a Google Apps universe.... →

A familiar face is returning to Twitter. Jessica Verrilli is rejoining the company after a 5ish month partner post at Google Ventures. Her GV bio is still up on the site. Verrilli was key in many facets of the company, including M&A. Her involvement in bringing the likes of Vine, Periscope and the India-based ZipDial into the nest. Verrilli’s LinkedIn profile doesn’t include… Read More... →

"How many days until Halloween?" "What should I be for Halloween?" In the weeks leading up to All Hallows' Eve you turn to Google Search to ask these two crucial questions. So with just days left to perfect a costume for yourself, your kid, your pooch or your partner, here's a look at some of the top Halloween costume trends across the United States. For more, see Frightgeist , our Google Trends Halloween hub.... →

Global Marketing News - 29th October 2015 Google goes head to head with German publishers Google and German publishers have failed to reach an agreement regarding whether the search giant should pay publishers for content shown online, meaning that a court case could be on the horizon. German publishers argue that Google should pay them for displaying their content,... →

New York City-based app store intelligence platform appFigures has rolled out Windows Store performance metrics for developers. The platform provides developers an array of data points including downloads, revenue, and in-app purchases. AppFigures provides the same data for apps sold through the iOS App Store and Google Play. “We are not an alternative to App Annie,” appFigures CEO and cofounder Ariel Michaeli […]... →

Since Google released Panda 4.2 in July, I have been sharing posts over the time period on this site's slow recovery, as well as the bumps along the way. Here is one more of those updates...... →

You won't have failed to notice in the news this week certain headlines along the lines of "Google reveals new machine learning algorithm.... →

In many cases, it is OK to show slightly different content on different devices. For example, optimizing the smaller space of a smartphone screen can mean that some content, like images, will have to be modified. Or you might want to store your website's menu in a navigation drawer ( find documentation here ) to make mobile browsing easier and more effective. When implemented properly, these user-centric modifications can be understood very well by Google.... →

Google announced on the webmaster blog that they will now penalize, through manual actions, sneaky and unwanted mobile based redirects...... →

Yesterday, Google wished AdWords a happy 15th birthday. You know, their real birthday is October 23rd, they launched on October 23, 2000 - so they are a bit late. But the truth is, it has changed Google...... →

John Mueller from Google said in a Stack Exchange thread that although it is good practice to make a dynamically driven XML sitemap file...... →

You won’t have failed to notice in the news this week certain headlines along the lines of “Google reveals new machine learning algorithm.”... →

SEOs and Webmasters are getting restless, it has been over a year since the last official Penguin update, which was Penguin 3.0. After hearing the news that we still have time to clean our links for Penguin, webmasters wondered if we are still far away from an update...... →

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Announcing a new SEJ column "Ask the Adsense Guy" by John Brown, Head of Publisher Policy Communications for Google. Appearing monthly, John will cover topics related to search and Google AdSense. The post Google and SEJ Launch 'Ask the AdSense Guy' by @wonderwall7 appeared first on Search Engine Journal .... →

Портал Search Engine Land вспомнил, с чего всеначиналось, и подготовил инфографику-хронику развития сервиса на протяжении этого времени... →

Венчурный фонд Altair Capital  частично вышел из проектов Carprice и PandaDoc. Об этом Firrma сообщил управляющий партнер фонда Игорь Рябенький. Altair Capital продал часть своей доли в сервисе по продажи подержанных автомобилей CarPrice в июле 2015 года, когда она привлекла $40 млн инвестиций от Baring Vostok Private Equity Fund V,Almaz Capital и от ряда других инвесторов. По словам Рябенького мультипликатор выхода составил более 10х. Остальные подробности сделки не раскрываются.  Фонд Игоря Рябенького инв... →