Свежие новости и отзывы о Google

Posted by randfishB2B companies face different challenges than B2C companies. From which stages you target in the funnel to how you measure your success to the team you end up selling to, content marketing can be a horse of a different color when you're business-to-business. In this week's Whiteboard Friday, Rand shares his tips for successful content marketing when you're a B2B. Click on the whiteboard image above to open a high resolution version in a new tab! Video TranscriptionHowdy, Moz fans, and welco... →

Журналист Стивен Леви посетил центр тестирования, где Google испытывает свои бесплотные автомобили, и рассказал, как устроена система проверки машин. Редакция vc.ru выбрала самые интересные моменты материала.... →

ФАС назвал юрлица Google нарушителями закона «О защите конкуренции» в сентябре 2015 года. Ещё минимум 1 год Google будет оспаривать решение антимонопольщиков.... →

I asked the question a few times but I have not received any answer on the topic at all...... →

Google announced a newly improved Optimization tab within the Google AdSense console. This is where Google gives you automated ideas on how to make more money with AdSense - which most AdSense publishers ignore anyway...... →

It seems like Google has begun to switch their cache results pages over to HTTPS. It seems to be coming on and off for me, but if you search and you see a site that is HTTPS, the Google Cache link may run over HTTPS as well...... →

Google's John Mueller answered a question in the Google Hangout from Tuesday on why sometimes you will see in the search appearance HTML improvements for duplicate titles and descriptions in the Google Search Console when those pages are using rel=canonical...... →

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Инженер отдела качества поиска Google Гэри Илш (Gary Illyes) подтвердил, что на минувших выходных (9-10 января) был обновлён основной алгоритм поисковой системы. При этом он отметил, что этот апдейт не имеет отношения ни к «Панде», ни к «другим животным»: @jenstar yes, the changes you saw are part of a core algo update. @Missiz_Z is right almost always, you shan't need my confirmation — Gary Illyes (@methode) 12 января 2016 @jenstar correct. The recent ranking fluctuations you noticed have absolutely nothin... →

К такому выводу пришли специалисты из Moz 

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Она содержит в себе советы для сайтов и справочную информацию по оптимизации... →

По данным Moz, 25% результатов на первой странице выдачи Google приходится на HTTPS. Инструмент мониторинга SERP Mozcast отслеживает около 10 тыс. запросов. В середине декабря Google начал индексировать HTTPS-версию страницы по умолчанию. С тех пор наблюдается небольшой, но устойчивый рост доли HTTPS в топе результатов выдачи поисковика. Напомним, что в августе 2014 года Google начал рассматривать использование HTTPS на сайте в качестве сигнала для ранжирования. Нововведение было призвано дать сайтам с HT... →

Разработчики Google AdSense добавили в аккаунты пользователей новую вкладку Optimization, которая содержит персонализированные советы для сайта, а также справочную информацию по оптимизации. Нововведение призвано помочь издателям увеличить свой доход и повысить показатели вовлечённости посетителей сайта. С помощью новой вкладки можно: изучить новые возможности и функции, которые могут помочь увеличить доход; провести A/B тестирование, результаты которого позволят принять более взвешенные решения по сайту. ... →

Posted by tommcloughlinThis post was originally in YouMoz, and was promoted to the main blog because it provides great value and interest to our community. The author's views are entirely his or her own and may not reflect the views of Moz, Inc. Many small businesses see content marketing as something that you can only be successful with if you are a huge company with a big budget. I was in the same boat for a long time, but after much research, many (many) failed attempts, and a lot of perseverance, I’ve f... →

In a letter sent Wedesday to Google CEO Sundar Pichai, U.S. Senator Al Franken (D-Minn.) sought to raise questions regarding Google’s use of data gathered from their EdTech initiatives. While I commend Google’s foray into education technology (“EdTech”), I am concerned about the extent to which Google may be collecting K-12 students’ personal data and using… Read More... →

Over the years, Google has taken Street View to a number of exotic places. Today, it’s stepping things down by launching a set of Street View images for the world’s largest model railway, the Miniatur Wunderland in Hamburg, Germany. Miniatur Wunderland isn’t your average model railway exhibit. We’re talking 13,000 kilometers of track, almost a thousand trains,… Read More... →

We’re still very much in the early stages of the self-driving car revolution, and early results are generally positive. But a new report submitted by Google to the California Department of Motor Vehicles reveals some interesting insights into potential outcomes if the cars weren’t required to have human drivers on standby. The disengagement report covers […]... →

When you think about virtual reality, you probably think about visuals and imagery and immersive far-off places. However, the key to a really fantastic immersive experience is not only what you see, but what you hear. And not just what you hear, but how you hear it. Google announced today that its Cardboard SDKs for Unity and Android now support spatial audio. I spoke to Nathan Martz, the PM… Read More... →

You might have noticed that Uber has started to pay attention to your habits. For example, the app often suggests my home address as a destination whenever I request a driver. Google is today rolling out similar functionality across Google Maps for Android. With Driving Mode, first spotted by Android Police, the app will offer addresses for home, work, or recently searched locations as… Read More... →

If you use Google Chrome’s incognito mode to hide what you browse (ahem, porn), this might pique your interest. University of Toronto engineering student Evan Andersen discovered a bug that affects Nvidia graphics cards, exposing content that you thought would be for your eyes only. And because this only happens on Macs, Nvidia is pointing […]... →