Свежие новости и отзывы о Google

В отрасли не утихают обсуждения, связанные с колебаниями позиций сайтов в поисковой выдаче Google. Первые сообщения об изменениях появились 29 декабря 2015 года. Судя по их количеству, они коснулись лишь небольшого числа ресурсов. Барри Шварц (Barry Schwartz) из Search Engine Roundtable предполагает, что колебания в поисковой выдаче свидетельствуют о тестировании обновления «Пингвина» или другого алгоритма ранжирования на ограниченной выборке пользователей. Следовательно, когда тест проводится – позиции са... →

Герман Клименко начал карьеру чиновника с громких заявлений... →

Представитель Google Джон Мюллер (John Mueller) заверил, что отображение контента сайта в расширенных ответах не приводит к уменьшению поискового трафика. Один из вебмастеров спросил у Мюллера в Twitter, может ли добавление семантической разметки привести к сокращению трафика из Google. Он имел в виду отображение расширенных ответов, которые представляют собой фрагмент содержимого сайта, расположенный в топе поисковой выдачи. В отрасли бытует мнение, что на их формирование влияет наличие на сайте микроразм... →

Posted by tallen1985We know Facebook has a huge amount of data on people. For the last 18 months, they've been sharing more of this information than ever before through their platform, Audience Insights. As a result, we can begin to pull together audience personas for very little cost other than time, effort, and a Facebook account. This post is going give a whirlwind tour of how we can begin to use Audience Insights to build personas for our business that will allow us to target content better and keep peo... →

Ford made headlines at CES this week when it announced a major partnership that will integrate Amazon’s technology into its cars, also following rumors that the company is working with Google to develop and manufacture self-driving cars. Even a couple of years ago, these combinations would have seemed shockingly strange, but today the only thing remotely surprising is that it took… Read More... →

I rarely post about Google updates over the weekend, in fact, the last time I posted on a weekend was when Penguin 3.0 launched on or around October 17, 2014. Well...... →

Google has applied for a patent for a device, potentially a smartwatch, that can remind you to take one or more ingestible substances, such as medications, when you eat. The device could also relay the notification to other devices by way of text message or email reminders. Two Google employees based in Israel, Asaf Zomet […]... →

Figuring out how to manage drone traffic over the United States to allow for drone delivery services and other drone-based service is going to be critical if Amazon and Google ever want to deliver packages to the backyards of their customers. Earlier this week, Amazon’s VP of Global Public Policy Paul Misener and Dave Vos, Google’s lead of Project Wing, as well as… Read More... →

One of the biggest technology trends of 2015 was virtual reality (VR), from Oculus Rift to Google’s cardboard headsets. TechCrunch SF Disrupt 2015 saw a lot of VR experiences where users could wear headsets and navigate in an immersive 3D world. In Las Vegas, CES demonstrated a range of new gadgets and gaming experiences involving both VR and AR (augmented reality, e.g., Magic Leap). Read More... →

I Am Cardboard, makers of a variety of Google Cardboard viewers, recently delivered their new DSCVR Headset (pronounced “Discover”) after a recent, successful Kickstarter campaign. They are showing this new headset from the floor of the South Hall at CES 2016. Read More... →

Yesterday we checked out an event hosted by Lenovo and Google, where the duo announced that Lenovo would be making the first Project Tango Phone. While we found out that the device would ship this summer and cost under $500, we didn’t get many other details on the device. However, the company gave us a chance to play with Project Tango’s developer kit, which, is a tablet… Read More... →

This week, we’re bringing you not one, not two but three episodes of the TechCrunch Gadgets podcast, live from CES. Every morning, we look back at the news coming out of the show. In case you missed it this morning, have a look at this morning’s show to get our take on the iPhone headphone jack rumors, Google’s Project Tango coming to your phone, the Faraday Future awkward… Read More... →

(By Jessica Toonkel for Reuters) — The National Football League is planning to livestream all three games scheduled to be played in London next season, and Apple Inc and Alphabet Inc subsidiary Google are among the technology companies in talks to buy the rights to conduct the streams, said two sources familiar with the situation. Last […]... →

The NFL continues to embrace streaming as it furthers its attempts to reach a generation of fans who don’t necessarily tune in through traditional TV viewing. In addition to today’s news that all of the 2015 NFL postseason games will be streamed live online and on mobile, a new Reuters report has surfaced which indicates the NFL plans to live-stream all three of the games… Read More... →

This week in search, I covered a couple of status updated on Googleâs Penguin 4.0 launch. I also shared some ranking changes being seen at Google...... →

There has been this steady chatter for the past few days around webmasters and SEOs seeing ranking changes and fluctuations in the search results. It's been ever since what I thought were false reports of a Google update earlier this week...... →

We know Google delayed the Penguin 4.0 release and we expected based on comments from John Mueller that it would be released this month but my question is...... →

The other day, someone asked Google's John Mueller if adding structured data can potentially lead to less traffic from Google. The user showed a picture of featured snippets, because we hear markup may impact featured snippets in Google...... →

Search Engine Land posted an SEO test that Eric Enge from Stone Temple created. It is 20 questions and it scores your SEO knowledge...... →

Или как Джон Мюллер мог забыть про «Панду»?

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