Свежие новости и отзывы о Google

Каждое утро Rusbase рассказывает о трендах в мире бизнеса и технологий на цифрах.... →

Самоуправляемый автомобиль Google, созданный на основе внедорожника Lexus, попал в первое в истории ДТП при участии автоматического транспорта, в результате которого пострадали люди. Об этом сообщает NBC News.... →

Posted by jamiejpress This post was originally in YouMoz , and was promoted to the main blog because it provides great value and interest to our community. The author's views are entirely his or her own and may not reflect the views of Moz, Inc. Many of us have known for a while that Google Autocomplete can be a useful tool for identifying keyword opportunities. But did you know it is also an extremely powerful tool for content ideation?... →

Posted by Cyrus-Shepard The movement to make the Internet more secure through HTTPS brings several useful advancements for webmasters. In addition to security improvements, HTTPS promises future technological advances and potential SEO benefits for marketers. HTTPS in search results is rising. Recent MozCast data from Dr. Pete shows nearly 20% of first page Google results are now HTTPS. Sadly, HTTPS also has its downsides.... →

Рост затрат на поисковую рекламу в США замедлился. Во II квартале 2015 года этот показатель составил 14% в сравнении год к году, сообщается в отчёте Merkle RKG. Объём кликов в отчётном периоде увеличился всего лишь на 3%, что на 14% меньше, чем в аналогичном квартале 2014 года. Цена за клик (CPC) выросла на 11%. Объём кликов на планшетах увеличился всего на 1%, в то время как клики на смартфонах выросли на 35% в сравнении год к году. В целом, планшеты и смартфоны сгенерировали 41% кликов по объявлениям пои... →

Компания Google представила финансовые результаты за второй квартал 2015 года. Квартальная выручка корпорации выросла с $15,96 млрд в Q2 2014 года до $17,73 млрд в текущем отчётном периоде. То есть на 11% в соотношении с прошлым годом. Чистая прибыль Google, рассчитанная по GAAP, увеличилась с $3,35 млрд. до $3,93 млрд; а чистая прибыль компании из расчёта на одну ценную бумагу, рассчитанная не по GAAP, составила $6,99. Операционная прибыль в Q2 2015 составила $4,82 млрд, что на 25% превзошло показатели а... →

Posted by randfishWhen should you disallow search engines in your robots.txt file, and when should you use meta robots tags in a page header? What about nofollowing links? In today's Whiteboard Friday, Rand covers these tools and their appropriate use in four situations that SEOs commonly find themselves facing. For reference, here's a still of this week's whiteboard. Click on it to open a high resolution image in a new tab! Video transcriptionHowdy Moz fans, and welcome to another edition of Whiteboard Fri... →

Google today announced a sweet little update to its Inbox email client. Now you can snooze an email — to make it pop up again in the future — at a time that’s more convenient. For instance, if you get an email about a restaurant reservation, under the Someday section of the snooze menu you […]... →

Today the CEOs of Yelp, Yahoo, Twitter, TripAdvisor, Rackspace, Pinterest, LinkedIn, Google, Gilt, and Etsy wrote a letter to leaders of the House of Representatives, pressing the politicians to pass a patent-reform bill called the Innovation Act of 2015 “this summer.” The collection of companies are part of the Internet Association, an industry trade group. The list of signed… Read More... →

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Search In Bing Maps, Google Patent Search & PPC On Mobile appeared first on Search Engine Land. Please visit Search Engine Land for the full article.... →

Google released its second-quarter 2015 results today, revealing $17.73 billion in revenue and non-GAAP $6.99 earnings per share. Google beat earnings estimates in Q2, but that’s likely just an added bonus for investors. Wall St. appears far more concerned with Googles costs and expenses, which rose about 10 percent this past quarter from $11.69 billion (GAAP) in 2014 […]... →

Today following the bell, Google reported its second quarter financial performance, including revenue excluding traffic acquisition costs (ex-TAC) of $14.35B and adjusted earnings per share of $6.99. The street had expected the company to earn $6.70 per share on ex-TAC revenue of $14.27 billion. This is Google’s first quarter with its new CFO, Ruth Porat, at the helm. It’ll be… Read More... →

Facebook тестирует функционал интернет-магазинов на публичных страницах компаний, сообщает BuzzFeed. Сегодня компания заявила, что публичные страницы становятся основным приоритетом для социальной сети с точки зрения пользовательского трафика. Прошло около года с тех пор, как Facebook приступил к тестированию кнопки «Купить», и теперь компания, похоже, готова перевести этот функционал на новый уровень. В интернет-магазинах, доступных на страницах брендов в Facebook, пользователи смогут искать, просматрива... →

Posted by Chris Stephenson, Head of Computer Science Education Programs ( Cross-posted on the Google for Education Blog ) There is a tremendous focus on computer science education in K-12. Educators, policy makers, the non-profit sector and industry are sharing a common message about the benefits of computer science knowledge and the opportunities it provides. In this wider effort to improve access to computer science education,... →

Paid search ad spend growth continued to decelerate and clicks rose just 3 percent in Q2, according to Merkle RKG. The post US Paid Search Growing But At Slower Rate, Google Brand CPCs Surge [Report] appeared first on Search Engine Land. Please visit Search Engine Land for the full article.... →

Depending on your surfing habits, chances are you’ve come across the one or other warning in Chrome that tells you that it’s probably safer not to proceed to whatever site you wanted to look at. That’s Google’s Safe Browsing technology at work and over the next few weeks, the company plans to roll out a number of improvements to this service. This means you’ll… Read More... →

Global Marketing News - 16th July 2015 VKontakte app banned from Google Play app store VKontakte's app has been removed from the Google Play app store. VKontakte is Russia's most popular social network, with 85 million users, out of a total Russian population of 144 million. The app is believed to have been removed following a copyright infringement complaint from one of 3 major music companies - either EMI, Sony Music or Universal Music.... →

Google is joining the OpenStack Foundation as the open source project’s newest corporate sponsor, the two organizations announced today. Google, which has informally collaborated with OpenStack on a number of projects like the Murano application catalog and in the Magnum container orchestration service in the past, will contribute engineering resources to the project. Read More... →

HBO’s over-the-top streaming service aimed at cord cutters, HBO NOW, is today becoming available on Amazon Fire tablets devices, the companies are announcing this morning, and will soon arrive on Fire TV and Fire TV Stick streaming media devices in the “coming weeks.” The move signals the end of the Apple exclusivity window, which means that the promised Google Play… Read More... →

HBO Now today announced its app has arrived on Android devices and Amazon’s Fire tablets. At the same time, Amazon announced the app will be available on the Amazon Fire TV and Fire TV Stick “in the coming weeks.” More to follow More information: Powered by VBProfiles... →