Свежие новости и отзывы о Google

Posted by wbastianen"Don't throw the baby out with the bathwater" is a popular saying that's been around since the 16th century, but is no less relevant today, especially when considered against the backdrop of webspam in Google Analytics. In fact, frustrations caused by the spam issue have led to the loss of genuine data.Spam in analytics could be the single most irritating thing in online marketing. Numerous blog posts have been written on the topic.One particular solution consistently surfaces as the fas... →

Posted by randfishIt's that magical time where, once again, I examine my predictions for the year that's just ended, and make new ones for the one ahead. As is my personal tradition, I'm going to first look at the accuracy of what I've suggested would happen in 2015. Based on how I've done, you can get a sense of how seriously to take my ideas for the future. But, if you'd prefer, you can just skip right to the 2016 predictions. For posterity, here's my post from January 6, 2015, but I won't make you go thr... →

Amazon Web Services (AWS), the biggest public cloud currently available, today announced the general availability of the WorkMail email and calendar service, nearly a year after the service was first launched in preview. Think of WorkMail as Amazon’s answer to Exchange from Microsoft, which fields the competing Azure cloud infrastructure, and Gmail from Google, which […]... →

At the end of November, Google announced it was buying bebop, a cloud platform startup founded by former VMware CEO and co-founder Diane Greene. Today, the company filed paperwork with the SEC revealing the purchase price: $380,241,352 to be precise. The move was believed to be as much about bringing in Greene to lead its enterprise cloud effort as the bebop technology itself.  Little is… Read More... →

Google’s umbrella company, Alphabet, today disclosed that it paid $380.2 million to buy Bebop, the startup from VMware cofounder and former chief executive Diane Greene. Greene, who sits on Alphabet’s board of directors and is now in charge of Google’s cloud businesses as a result of the acquisition, isn’t keeping a huge percentage of the […]... →

Amazon has been quietly building out an ecosystem of applications for its connected device, the Amazon Echo. While nowhere near as well-known or buzzed about as the two top app stores on the market today – Apple’s iTunes App Store and Google’s Play Store – the Echo app store, aka the “Skills” section in the Amazon Alexa mobile app, has now grown to over… Read More... →

John Mueller from Google said you can expedite the indexing and processing of your new robots.txt file by going to the Google Search Console...... →

Matt Cutts, Google's former head of search spam, who is still at Google but no idea if he will come back yet... He has shared his raw notes on some search engine ranking documents, including the Google PageRank document...... →

Just like in the past, and like on Christmas, Google's John Mueller spent time in the Google Webmaster Forums helping webmasters who had concerns over...... →

Glenn Gabe shared on Google+ that Google has launched a new interface for NFL sports scores. The new interface is specifically for mobile devices, the one Google had for NFL scores on desktop is the same as it was in September 2015 from what I can see...... →

У Google нет возможности показать новым владельцам сайта все старые заявки на повторную проверку ресурса после наложения санкций. Об этом заявил представитель поиска Джон Мюллер (John Mueller) на форуме Google Webmaster Help. По словам Мюллера, невозможность просмотреть полную историю ресурса связана с тем, что изначально текст заявки не включался в сообщения. Когда эта ситуация изменилась, Мюллер точно не знает. Соответственно, старые заявки на повторную проверку сайта, поданные до этого изменения, просмо... →

29 декабря 2015 года вебмастера заметили признаки возможного обновления поискового алгоритма Google. Об этом говорят их сообщения на форуме Webmaster World. Судя по количеству откликов, масштаб апдейта был небольшим. Некоторые вебмастера наблюдали увеличение трафика на 8-10%, коэффициента конверсии – на 40%. При этом большинство автоматизированных инструментов мониторинга SERP не показало видимых изменений в выдаче Google. Барри Шварц (Barry Schwartz) из Search Engine Roundtable обратился с просьбой о комм... →

Пользователи заметили, что Google добавил кликабельную ссылку «View on Twitter» к твитам в поисковой выдаче. На момент запуска в августе 2015 года твиты в десктопной выдаче Google выглядели так: Напомним, что Twitter заключил сделку с Google, призванную облегчить поиск твитов в интернете, в феврале 2015 года. В мае 2015 года твиты были запущены в мобильной выдаче Google, в августе – в десктопной. А в ноябре пользователи заметили, что Google отображает ссылку на результаты поиска в Twitter и несколько найд... →

Everyone is creating smart homes and smart cars. But so far, the two are not talking to each other. Vinli wants to fix that. The Dallas-based company said today it wants to end fragmentation among platforms with its Vinli Home Connect platform. The single interface is compatible with home systems from Icontrol Networks, Google’s Nest, […]... →

Posted by MaryBowlingIn ranking businesses in the local search results, Google's goal has always been to model the real world. It aims to reward the companies that are the most popular and prominent within their own market areas — those that are the most highly regarded by their customers, considered to among the best at what they do and that people generally patronize, talk well about and recommend to their friends. Those are the local businesses that Google wants to show in its local search results.That’s... →

Чтобы поместить на первое место продукцию Microsoft придётся сделать немыслимый фокус на калькуляторе, а софт Google, например Android, на фоне конкурентов совсем безопасный.... →

Уильям Гроссо, основатель и генеральный директор компании Scientific Revenue, занимающейся оптимизацией продаж и выручки мобильных игр, написал для издания VentureBeat колонку о семи трендах мобильного игрового рынка на 2016 год. В частности, автор предсказывает выход Google Play в Китай, падение продаж игровых консолей и другие события.Редакция рубрики «Рынок игр» публикует перевод заметки.... →

Posted by randfishWhat you measure is what you're able to improve. While there's no one magic solution that works for everyone, setting yourself up for success involves measuring your traffic metrics the right way, so you can identify areas to work on and implement the right actions. In the first Whiteboard Friday of 2016, Rand explains what you need to include when building your own traffics metrics dashboard in the new year. Click on the whiteboard image above to open a high resolution version in a new ta... →

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Search Engine Roundtable Stories: Spoiler Alert: Google New Year's Eve Logo Hatches A........ →

It’s hard to believe that when the iPhone launched in 2007, Apple planned to eschew third-party native apps altogether. From that nearly missed opportunity, iOS went on to not only change course and offer the App Store, but to create a blueprint for mobile software distribution that has been adopted by every smartphone platform since. Currently […]... →