Свежие новости и отзывы о Google

Команда сервиса Google Рекомендации запускает новую ежемесячную электронную рассылку по сервису контекстной рекламы AdWords.  Письма будут содержать короткие видеоролики или рекомендации по использованию новых функций и научат рекламодателей легче и быстрее выполнять их обычные задачи. Прочтение каждого письма займет около трех минут. Специалисты обещают, что идеи и рекомендации, содержащиеся в нем, будут стоить потраченного времени. Подписаться на рассылку можно по ссылке. Google создал страницу Рекоменда... →

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google On Links, RTBF In US & Tweets Indexing appeared first on Search Engine Land. Please visit Search Engine Land for the full article.... →

Google today announced that support for the Go programming language in the Google App Engine platform as a service (PaaS) is finally generally available and backed up by a service-level agreement. For the past four years Go support on Google App Engine has been available, but in beta, without an assurance of uptime. And going […]... →

eHealth.com is first to boost Google AdWords bids in the minutes after commercials air. The post Wywy Let’s Advertisers Sync Search Bidding With Television Campaigns appeared first on Search Engine Land. Please visit Search Engine Land for the full article.... →

Директор по брендингу Google France Арно Монье поделился с изданием Emarketing результатами исследований видеозаписей сервиса YouTube и рассказал, какой должна быть реклама в преролле, чтобы ее досматривали до конца.... →

The diversity reports are back. Yesterday Yahoo became the most recent tech company to tell us how painfully similar its diversity numbers are to those it reported last year. In an effort spurred by Google, every major tech company released a diversity report last year. Releasing the first reports last year was an important step for tech. It allowed the industry to realize the scope of its… Read More... →

The Internet Marketing is evolving: There are huge companies that are switching there strategies towards other traffic channels apart from Google search traffic. Facebook can make a huge difference when it comes to getting clicks, especially when you try Facebook ads. Facebook ads Facebook ads are very cheap but there’s one thing you need to remember about that: Facebook traffic usually doesn’t convert into sales (Facebook users are not there... [Read More...] The post Facebook Ads, Facebook Authorship, Fac... →

Google is now indexing nearly 5x the Tweets as it was 4 months ago, yet there are still more than 96% of Tweets that go unindexed. The post Google Now Indexing 466% More Tweets, Still Favoring Higher Authority Users [Study] appeared first on Search Engine Land. Please visit Search Engine Land for the full article.... →

We get it. You're busy. Staying on top of your AdWords game is important, but there are only so many hours in the day (or week {or month}) to read guides and watch webinars. That's why the Google Best Practices team put together a brand new newsletter. It'll be an email per month, and we're designing it to take approximately three minutes to read in its entirety . We want the insights and recommendations in it to be worth the time you put into reading it.... →

Mobile has grown significantly in recent years, with Google now saying that mobile search has surpassed desktop search. But columnist Kristine Schachinger questions the wisdom of blindly adopting a "mobile first" mindset. The post The Growth Of Mobile: Do We Need Some Perspective? appeared first... Please visit Search Engine Land for the full article.... →

Posted by Maggie Johnson, Director of Education and University Relations, Google ( Cross-posted on the Google for Education Blog ) For many years, the Computer Science industry has struggled with a pipeline problem. Since 2009, when the number of undergraduate computer science (CS) graduates hit a low mark, there have been many efforts to increase the supply to meet an ever-increasing demand. Despite these efforts, the projected demand over the next seven years is significant.... →

Long-time Google critic Consumer Watchdog has petitioned the US Federal Trade Commission to enact a European-style “Right to Be Forgotten” (RTBF) in the US. The non-profit organization says the fact that it’s being done in Europe means it’s feasible in the US. The... Please visit Search Engine Land for the full article.... →

Baidu has followed Google and Bing by abandoning the practice of including organic search query information in the http referrer.... →

Google изучил взаимодействие пользователей с прероллами YouTube... →

Pete Meyers from Moz spotted potentially a new ad format from Google named "Read Now Ads." He posted a screen shot of the ad he spotted on Twitter...... →

Baidu has followed Google and Bing by abandoning the practice of including organic search query information in the http referrer.... →

With Google allowing marketers to bring their own data to searches with remarketing lists, brands who excel in other areas are able to become contenders in the search space.... →

The line of what is a natural link versus an unnatural link according to Google seems to keep getting pushed more. The post Google: It’s Unnatural To Even Ask For Links To Your Site appeared first on Search Engine Land. Please visit Search Engine Land for the full article.... →

В число финалистов международной ярмарки вошли участники из России ... →

In May, Google announced that they will strip down your web pages for users on mobile devices with slow connections. Back then, they gave a sample URL of how it will work. But now...... →