Свежие новости и отзывы о Google

Генеральный директор агентства интернет-маркетинга «Топ Спот» Дмитрий Губанов написал для vc.ru колонку с практическими советами о том, как автоматизировать учет данных о рекламных расходах в Google Analytics. Материал предназначен для владельцев небольших проектов и тем, кто только осваивает возможности сервиса.... →

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Джон Мюллер собрал ответы на частые вопросы вебмастеров... →

Разработчик Google Макс Браун переделал при помощи подручных средств обычное зеркало в ванной комнате в зеркальный дисплей, на котором отобразил информацию о погоде, времени и новостях. Принцип работы устройства Браун описал в своём блоге на Medium.... →

Google добавил в DoubleClick Digital Marketing новые функции, призванные помочь брендам в продвижении приложений. Теперь, если приложение компании размещено в Google Play, можно автоматически отслеживать его установки как конверсии в Doubleclick без внесения каких-либо изменений в код. «Мы поддерживаем интеграцию с популярными сторонними платформами для мониторинга приложений. Таким образом, вы можете отслеживать установки приложений, измеренные этими сервисами, как конверсии в рамках кампании», - поясняе... →

Пользователи заметили, что функция «Добавить в индекс» в инструменте «Просмотреть как Googlbot» в Search Console теперь требует подтверждения через капчу. Для подтверждения того, что пользователь – не робот, достаточно клика. На днях также стало известно, что инструмент «Просмотреть как Googlebot» предназначен только для проверки страниц из основного индекса и не ускорит индексирование изображений на сайте. Напомним, что Google запустил новую форму защиты от ботов «No CAPTCHA reCAPTCHA» в декабре 2014 го... →

В США появится омбудсмен, который будет работать с жалобами от европейцев... →

Healthcare investments are booming, and don’t seem to be slowing down. According to CB Insights, digital health funding hit nearly $5.8 billion in venture funding last year, surpassing the previous record of $4.3 billion in 2014. One of the top venture firms, GV (previously known as Google Ventures) recently came out with their year in review, revealing that more than one-third of… Read More... →

Posted by alehbarysevichUsing Google’s rich snippets in your e-commerce store is one of the best tactics for increasing the visibility of your products, enhancing your click-through rates (CTR), and driving more revenue. This tactic is not only effective, but quick and easy to implement as well.In this article, we’re going to examine what the five essential rich snippets for your online store are and how to add them.What are rich snippets?Rich snippets are a form of structured data which help website owners... →

Today Uber unveiled a new brand identity, replacing its stodgy-looking “U” logo, aging gradients, and overall uptight feel with a new design that still feels pretty straight-laced. Let’s take a look. The new identity Uber’s new logo drops the strange, curved serif in favor of simplicity. Lots of tech companies are ditching their serifs, including Google. This is the new rider app icon, […]... →

Following Facebook’s shutdown of Parse many mobile app developers are looking for alternatives. Google’s Firebase is among the most popular ones. It’s a solid back-end-as-a-service that can store and sync data instantly with your apps. But the only issue is that it doesn’t support push notifications. Read More... →

The latest version of Android is finally on 1 percent of devices. Google released its monthly update to the Platform Versions page for Android today, and the preceding zero for Marshmallow’s adoption is gone. Android Marshmallow debuted just over four months ago on September 29 with the launch of Nexus 5X and Nexus 6P. But […]... →

Google has added a playful feature to its iOS application that lets you kick off a random trivia search – aka, the “I’m Feeling Curious” search feature – just by hard pressing on its app icon. The feature takes advantage of 3D Touch, which means it only works on Apple iPhone 6s and 6s Plus devices. After tapping on the “I’m Feeling Curious”… Read More... →

ANALYSIS: When the stock markets open this morning, it’s quite likely that the company formerly known as Google (GOOG) will seize the crown as the world’s most valuable company from Apple (AAPL). It is the latest twist in Silicon Valley’s favorite feud between two giants who once were friends until they became bitter enemies and rivals. And […]... →

Google's Fetch As Google feature within the Google Search Console now forces you to use a captcha each and every time you try to submit the page to the index. You can try it yourself...... →

Googler, Max Braun, posted on Medium and Google+ that he made a bathroom mirror that is smart. It has the weather, date, time...... →

Rebecca Godsalve said her father was able to reunited with his long lost nephew after 60 years all due to a Google search. She posted this in the Google Web Search Help forums saying thank you to Google...... →

For iOS developers that have implemented the Google App Indexing API/SDK into their apps, they may be having a weird bug due to the Google SDK. Specifically...... →

Google's John Mueller posted a FAQ on Google+ around questions asked about site migrations from HTTP to HTTPS. Truth is, I don't see anything in there we didn't cover already here when talking about HTTPS but it is a good refresher...... →

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