Свежие новости и отзывы о Google

Google чистит "хвосты" URL со временем... →

В новой версии большую площадь занимает карта местности... →

Google AdWords объявил о добавлении в статистику по медийным объявлениям трёх новых столбцов для рекламодателей, использующих лайтбоксы: «Взаимодействия», «Коэффициент взаимодействия», «Средняя цена за взаимодействие». Нововведение будет запущено позже в этом месяце. Данные о взаимодействиях позволят пользователям сервиса сравнить эффективность лайтбоксов с традиционными типами объявлений. Новые столбцы также помогут разделить метрики взаимодействия (когда пользователь наводит курсор на объявление-лайтбок... →

I’m running another competition for a startup to live for a year for free in my Kansas City FiberHouse. When I bought my house in Kansas City in 2013, I announced my intentions clearly. “I’m not going to be living in it. Instead, I’m going to let entrepreneurs live / work in it. Rent free. […]... →

Posted by Alan_ColemanThe trick most content marketers are missingCreating great content is the first half of success in content marketing. Getting quality content read by, and amplified to, a relevant audience is the oft overlooked second half of success. Facebook can be a content marketer's best friend for this challenge. For reach, relevance and amplification potential, Facebook is unrivaled. Reach: 1 in 6 mobile minutes on planet earth is somebody reading something on Facebook. Relevance: Facebook is a ... →

Study alleges Google's ad-targeting algorithms show ads for higher paying jobs to more men than women The post Google's Ad-Targeting Algorithms Accused of Discrimination by @mattsouthern appeared first on Search Engine Journal .... →

Whether they’re actually fully safe or not yet for your own joyriding, Google’s self-driving cars are pretty damn cool. It looks like people other than Googlers and journalists will get to take a look, as the company has shared that Austin, TX is next to get a visit. Why Austin? – BBQ. – It’s pre-prepped with Googly infrastructure thanks to its Fiber project… Read More... →

Разработчики Bing Ads создали новый функционал визуализации данных об аудитории для рекламодателей и специалистов по маркетингу. Сервис содержит демографические данные и информацию об охвате. BingAds.com/Audience использует данные различных исследований ComScore, которые могут быть разбиты на вертикали: автомобилестроение, образование, финансы, здравоохранение, розничная торговля, технологии, телекоммуникации и путешествия. Cтатистика розничной вертикали включает уникальную аудиторию, охваченную Bing Ads, ... →

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Bing Ads Updates, Google Cross-Device Benchmarks & Niche SEO Specialists appeared first on Search Engine Land. Please visit Search Engine Land for the full article.... →

Венчурная компания TMT Investments повторно инвестировала в проект PandaDoc, представляющий комплексное решение для документооборота. Об этом Firrma сообщили в TMT.   Лид-инвестором раунда стал фонд Altos Ventures. Сумма сделки составила $5 млн. В ней также приняли участие частные инвесторы, имена которых не раскрываются.  Средства пойдут на усиление продаж и запуск новых интеграций в CRM. PandaDoc автоматизирует электронную доставку и подписание документов, в том числе и договоров. Также пользователям пред... →

Just a few days after Google open-sourced its code for generating trippy images using artificial intelligence, you can now explore a subreddit page on social discussion board site Reddit that’s specifically devoted to sharing pictures created with DeepDream. Reddit user UngerUnder announced the establishment of the subreddit yesterday. Hat tip to Will Knight of the […]... →

Google запустила на территории Израиля сервис RideWith, который позволяет водителям подвозить случайных попутчиков за небольшую плату, сообщает Reuters. Принцип работы RideWith напоминает американский UberPOOL — водитель указывает свой маршрут, а пассажиры могут присоединиться к нему во время поездки.... →

As new research proves, users often switch devices before converting. Contributor and Googler Matt Lawson digs deep into cross-device conversions and what they mean for you. The post What Google’s New Cross-Device Benchmarks Actually Mean For Advertisers appeared first on Search Engine Land. Please visit Search Engine Land for the full article.... →

The special effects director is credited with bringing the Japanese live action genre known as "Tokusatsu" to mainstream cinema. The post Eiji Tsuburaya Google Logo Celebrates Godzilla Co-Creator On His 114th Birthday appeared first on Search Engine Land. Please visit Search Engine Land for the full article.... →

It is not uncommon to find Google indexing and ranking URLs that have extra tracking parameters added to the end of the URL. It is not uncommon to see the Google Analytics UTM tracking parameters as one of those cases...... →

Google seems to be testing a new version of their hotel finder search. Now when you click on nearby hotels after doing a search for a hotel + city combination...... →

Google quietly announced on Google+ the addition of three new columns to the AdWords reporting dashboard for AdWords Display reporting for those who use Lightbox ads. The new columns are Engagements, Engagement Rate & Average CPE...... →

Google's HTTPS algorithm went live earlier this year and many sites did switch over to the from their HTTP to HTTPS counterpart. So now SEOs and Webmasters are asking, should we ask people to update their links to the web site...... →

Today on the Google home pages across the world is an outstanding interactive Google logo, aka Doodle, for the co-creator of Godzilla - Eiji Tsuburaya. The Doodle was published on Eiji Tsuburayaâs 114th Birthday and shows several acts of the movie...... →

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