Свежие новости и отзывы о Google

Самое вкусное о ранжировании в нише e-commerce «Электроника» мы оставили напоследок. В третьей части исследования покажем результаты по анализу ссылочных профилей сайтов, успешных в Яндексе и Google. Если пропустили первые две части исследования: анализ спроса и анализ поисковой выдачи.… Читать далее →... →

Google has published a new, or vastly revamped, document on SEO link best practices. The previous document was just on how to make your links crawlable but the new one adds tips on anchor text placements, how to write good anchor text, internal links within your content and external links from other sites.... →

Google's John Mueller posted at Reddit why he is not a fan of using keyword-rich hyphenated domains. He said, "I'm not a fan of keyword-keyword domains, but YMMV."... →

Matt McGee posted a poll on Twitter asking how much of Google's search engine usage market share do you expect the new Bing with ChatGPT to take in the next year? Most who responded, who I assume are SEOs, said less than 5%.... →

Google has released Google Ads API version 13.0 and below is a list of what changed. Version 12.0 was released in October 2022, Version 11.0 of the Google Ads API was released in June, and version 11.1 was in August.... →

... →

В отчеты добавлены небольшие, но важные изменения... →

Natural language processing (NLP), while hardly a new discipline, has catapulted into the public consciousness these past few months thanks in large part to the generative AI hype train that is ChatGPT. Alongside other NLP models such as Hugging Face’s Transformers, and Google’s LaMDA which is set to power its ChatGPT-rival Bard, there’s a palpable […] German startup Kern AI nabs seed funding for modular NLP development platform by Paul Sawers originally published on TechCrunch... →

Twitter is allowing cannabis ads to run on its platform in U.S. states where cannabis is legal and in Canada, according to the company’s blog and Axios. Twitter updated its ad policy Wednesday, making it the first social media app in the U.S. to allow cannabis advertising. Google last month updated its policies to allow […] Twitter allows cannabis ads in states where it’s legal by Rebecca Bellan originally published on TechCrunch... →

Сквозные ссылки — популярный и эффективный способ нарастить ссылочный вес сайта и улучшить его позиции в поисковой выдаче Яндекса и Google. Как правило, при линкбилдинге оптимизаторы стараются проставлять не более одного бэклинка с уникального домена. Однако методика сквозных ссылок является … Читать далее →... →

You.com founder Richard Socher knows that his company has always been a David going after the Goliath in search, Google, and to a lesser extent Microsoft. He likes to point out that his company built search based on generative AI in December, several months before the other giant search players made their announcements. Today, the […] You.com takes aim at Google and Microsoft with multimodal chat search by Ron Miller originally published on TechCrunch... →

Here we go again; yet another Google search ranking algorithm update seems to have touched down on February 14th, maybe as early as February 13th, and seems to be continuing to shake things up throughout today. We previously covered unconfirmed updates on the 8th/9th and also the 4th.... →

Last night, Google Ads started to suspend and mass disapprove Google Ads and Google Merchant Center campaigns. There are numerous reports of this issue starting around 4 pm ET on Tuesday, February 14th.... →

Just a PSA, Google is fully deprecating the legacy Google My Business API on February 20, 2023 - this coming Monday. This is not new, most of those using the old API had most of its features deprecated now and we reported about this last year. But now the remainder of the features are fully going offline this coming Monday.... →

... →

It would appear that OpenAI’s Chat GPT allying with Bing will not going to be the only threat to Google’s search business model in the future. With its release of WhatsApp Business app (WAB), Meta are effectively building a sort of rival search engine to Google to keep us all inside the app. While this […] This UK startup has come up with a unique way to verify small businesses on WhatsApp by Mike Butcher originally published on TechCrunch... →

In-app browsers are usually not the best way to consume content in an app. In fact, Android developers have been using the Chrome custom tabs features to fine-tune the experience. Now Google is rolling out new features — such as partial custom tabs and auto-filling passwords — to make in-app browsing on its mobile operating system […] Google rolls out new features to make in-app browsers better on Android by Ivan Mehta originally published on TechCrunch... →

Google has begun letting Android developers kick the tyres of its claimed reboot of ad-targeting — announcing the launch of the first Beta for its “Privacy Sandbox”, an adtech stack proposal which aims to iterate how ad tracking, targeting and reporting is done so it appears less creepy for individual users while maintaining an interest-based, […] Google starts beta testing its rebrand of interest-based ad-targeting on Android by Natasha Lomas originally published on TechCrunch... →

Similar to what we reported about with Google a few months ago, with Google testing a map within a search snippet for a specific company. It seems like Microsoft Bing is testing the same thing, well, it depends on how you search for the company.... →

Google Search seems to be testing adding stock tickets with the stock price of public companies mentioned in the articles Google is showing in the top stories section.... →